When it comes down to it, most of the problems in our world have some sort of economic root. Unfortunately, people rarely see economics as the solution. One non-profit organization that is an exception is Washington, DC based Green America (formerly Co-op America). Their “mission is to harness economic power—the strength of consumers, investors, businesses, and the marketplace—to create a socially just and environmentally sustainable society.” I like their approach. They’re not trying to force their ideals on people by regulation or intellectual intimidation. Instead, they’re working towards a building a powerful new economy that not only holds to their ideals, but also works efficiently. They may still be imposing their ideas, but they’re doing it purely with economic power.
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