I have no idea how much of the Thanksgiving story that I learned in elementary school is factual. I assumed that the whole thing about Squanto teaching the Pilgrims to fertilize corn with fish was a bunch of bunk, but Wikipedia says that it’s pretty much true. We’ve come a long way from the kind of subsistence agriculture that got our country started. Farming these days is far more science than art. Crop Quest is a perfect example. They’re a Dodge City, KS based “innovation-driven leader in crop consulting and agricultural production management and solutions with a clear focus on [their] customers’ production goals and budgets.” In a weird way, they’re kind of like the modern day Squanto.
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I’ll fess up to it… I watch Storage Wars. How can you not enjoy a show where people make exorbitant bids for other people’s junk and then find out whether they won big or overpaid? Isn’t part of the American Dream finding treasure in someone else’s trash? I don’t know where they get the valuations on some of this stuff, but who cares if the “value” of all of the world’s antiques and collectibles is greater than the total amount of money in the world? (I’m making this up, but I’m convinced it’s true.) If you really want to make money from storage units, you’re better off owning them–or helping their owners market them. That’s what SpareFoot. They’re an Austin, TX based company that “has the largest inventory of storage units on the web” and allows you to “search by location, price, unit size and amenities.”
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Two days ago when we looked at Spindle, I mentioned that while I don’t find social media particularly valuable anymore, I think that many times it can be extremely helpful for local businesses. The thing is that most local business owners don’t have the time or knowledge to use social media effectively (maybe that’s my problem?). Luckily, there’s a simple solution–pay someone like Main Street Hub to do it for you. They’re an Austin, TX based company that helps “great local businesses around the world connect with customers” through social media. They offer a variety of solutions businesses in the Restaurant, Automotive, Nightlife, Health & Wellness, Hotel, Spa & Salon, Retail, and Pet industries, and they provide a wide range of services tailored to the businesses’ needs.
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I’ve mentioned before that if you want to see me act like a hungry, tired five year old, just take me furniture shopping. I’ve only been banned from one furniture store, but that was nearly 20 years ago, and I’m sure the picture of me taped to the cash register no longer looks like me. Now I know why a lot of stores have treats available for kids (usually the sugar high hits by the time the family is gone). One store that I actually kind of like is Design Within Reach. The spaces are usually pretty small compared to other furniture stores, and they have really unique stuff. Design Within Reach is headquartered in Stamford, CT, but they have stores all across the country (and most of their internships are in stores). I always thought the “within reach” part of the name meant affordable, but stuff at Design Within Reach is pretty expensive (though they’re much lower than a lot of other places). Apparently “within reach” means “authentic modern design” that is “not found elsewhere” and is “in stock.” That last one is a big deal. There’s nothing more frustrating than plunking down a huge amount of money only to hear that your couch will arrive in 3-9 months.
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This is going to blow your mind. I’ve never had a peanut butter and jelly sandwich. Peanut butter sandwich, yes. Peanut butter and jelly, no. I don’t have an explanation except that there was this kid at my elementary school who always had jelly on his face and it kind of grossed me out. I’m sure this is a travesty in the eyes of the people at The J.M. Smucker Company. Luckily for the Orrville, OH based company, not having me as a customer has not kept them out of the Fortune 500 (though their grasp on that title is tenuous at #495). While they’re best known for their fruit spreads, they also manufacture and market “peanut butter, shortening and oils, ice cream toppings, sweetened condensed milk, and health and natural foods beverages.” Though publicly traded, The J.M. Smucker Company is still a family company–their CEO is still a Smucker.
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Yesterday I got back from an amazing trip to Grand Teton and Yellowstone National Parks (for a friend’s wedding, I swear!). While I spent most of the time outside, I also spent a lot of time in the car driving from place to place or looking for wildlife (of course, we ran into the Grizzly bear while I was out of the car hiking). With all of the driving, we were lucky that the rental car was equipped with a SirusXM radio so Amy and I could reminisce by listening to 90s on 9. With the lack of billboards in the park and the satellite radio, I figured that I was out of the grip of Clear Channel Communications for at least a little bit. I was wrong. They even have stations on SiriusXM–Clear Channel, which is based in San Antonio, TX, is a media behemoth. If you’re in a car, and you’re not being reached by them, then you’re an exception. The company owns 850 radio stations and nearly 1 million outdoor advertising displays (think billboards). Unless your favorite radio station is NPR, there’s a very good chance that Clear Channel owns it.
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Yesterday I came across Inc. Magazine’s 30 Under 30 list of America’s Coolest Young Entrepreneurs. Apparently I wasn’t cool enough this year, but I’ll leave my hard feelings aside because this list is an amazing source for interesting companies with exciting internships. While the list certainly skews towards tech, my favorite from the list is as old school as you can get. It’s a fungus startup–mushrooms to be exact. Most people stick to store bought mushrooms because eating some mushroom that you found growing in your yard could be deadly (or psychedelic), but store bought mushrooms often leave something to be desired–especially when they get slimy. Back to the Roots is an Oakland, CA based company that allows you to enjoy the freshly picked mushroom experience with a product that you can buy in a supermarket.
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Sometimes a sign is the best marketing. It all started with paintings in caves and piles of rocks placed on trails, and we really haven’t moved too far beyond that. Yes, there has been some innovation in signs (video for instance), but many of the signs that are the most effective at grabbing people’s attention are pretty simple–just look at Burma-Shave or South of the Border. One of the most memorable signs that I’ve driven by is hand painted on rotting wood by some near Syracuse, NY. It ain’t pretty, but it gets its message across. Still, I don’t recommend that you follow that guy’s style guide. Instead you may want to check out BuildASign. They’re an Austin, TX based company that “has reinvented the way people buy signs” by offering an easy online interface for designing a sign and the ability to produce and ship finished products in days or even overnight.
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The domestication of animals has to be one of the biggest developments in human history. They are obviously a wonderful direct food source, but they’re even better as an indirect food source when they provide things like milk, eggs, fertilizer, and more animals. So when we talk about battling poverty, it makes sense to go back to what worked for us in the past: animals. That’s what Heifer International does. They’re a Little Rock, AR based non-profit that enables people to “donate animals to poor countries.” It’s an ingenious idea, and it’s even kind of fun. Not only does an animal provide a source for food and other products, but it also requires responsibility. Caring for an animal is an ultimate life lesson.
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I often forget that credit cards actually come with a line of credit. To me they’re just a super convenient way to pay for things. The problem is that the convenience is only available to those who have demonstrated a certain amount of financial responsibility. Those who haven’t are left behind in an age where a credit card is nearly a necessity. Luckily, NetSpend is an Austin, TX based company that brings the ability to swipe to anybody who has the money. They offer prepaid Visa and Mastercard debit cards. These aren’t those gift card things that you may have received from an Aunt or Uncle. These are permanent cards that you recharge with funds as they become available.
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I’m often frustrated by companies that use too many buzzwords. Social media companies can be some of the worst offenders–their business is about being ahead of the curve, so they want to sound like it. Just tell me what you do! That’s why I was refreshed when I ended up on the website for GasPedal, an Austin, TX based social media company that says what they do in big letters on their home page. They “teach businesses to be nicer to you.” They do this by running “fantastic communities,” hosting “thrilling events, and writing “about marketing ideas you can actually use.” There’s also a consulting and training part of the business that I’ll bet is pretty significant.
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These days it seems that just about everyone claims to be an expert on things like social media and SEO, but very few people have a track record that shows a repeated ability to deliver results. Why is that? Because online marketing is really hard. We see stupid things go viral and think that anyone can do it, but we overlook the fact that getting someone to look at something is very different from getting someone to buy something. Pop Labs is an interactive marketing agency in Houston, TX that is known for getting results. I’m not just talking about for their clients either. Pop Labs nearly tripled their revenue between 2007 and 2010, which shows that what they’re doing works for them as well as for their clients.
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The next car I get will definitely have some sort of iPhone integration. Right now I still rely on one of those tape to AUX thingies, which means that I usually just listen to the radio. I couldn’t find any good stats on the topic, but I have to think that listeners in cars are what’s keeping radio going. But according to Entercom, radio is still going strong. You would expect them to say that though, considering that they’re “one of the five largest radio broadcasting companies in the United States.” Entercom is headquartered in Bala Cynwyd, PA, but they operate more than “100 stations in 23 markets, including San Francisco, Boston, Seattle, Denver, Portland, Sacramento and Kansas City.”
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I’ve never been great about eating breakfast, but when I do eat breakfast, I try to get as much protein into the meal as I can. My problem is that I find eggs completely unpalatable. One can only eat so much sausage and bacon, so I’ve had to find some other protein sources. Sometimes it’s a glass of milk and a scoop of peanut butter, and other times it’a bowl of yogurt. Yogurt’s certainly nothing new (it’s essentially been around since bacteria and milk mixed, but humans have been producing it for millennia), but it’s experienced quite a spike in popularity lately. Probiotics and Greek yogurt are probably the two biggest trends in the industry right now, and they’re part of the reason that Dannon is “one of the fastest growing consumer products companies in the U.S.” While based in White Plains, NY, Dannon is a subsidiary of a multi-billion dollar French company called Groupe Danone). That shouldn’t matter all that much to you, though, as Dannon seems to operate mostly independently.
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Apparently IHOP has declared it National Pancake Day. (Shouldn’t the company formerly known as The International House of Pancakes call it International Pancake Day?) I tried checking out their website to look for interesting opportunities, but it’s getting slammed from all of the holiday related traffic and the site is inaccessible. I’m not kidding. Free pancakes do that to people. Since I’m a fan of making my own pancakes, I decided to celebrate a corporation’s self-created, self-serving holiday by spotlighting one of their competitors. Since I’ve already featured King Arthur Flour, my favorite source of raw materials for pancakes, I thought it would be fun to take a look at Austin, TX based Batter Blaster in celebration of such an important holiday. In case you’re the type who hasn’t been exposed to the finer things in life, Batter Blaster is essentially a whipped cream can that releases pancake or waffle batter. It sounds completely ridiculous, and then you try it. It’s so easy and mess-free, but what’s in it. Then you look at the label and the ingredients are organic. Genius.
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As of today pitchers and catchers have reported to Spring Training for every team except for the White Sox, Marlins, and Rangers. Baseball is here, and I couldn’t be happier. Last year I went to games at Wrigley, U.S. Cellular, and Yankee Stadium, and every time I paid under face value for my tickets. How’d I do that? I use StubHub and wait until 3-4 hours before the game starts and buy while people are trying to dump tickets that will soon be worth nothing. Markets work best when you have many buyers and sellers, and that’s why I’m able to get such good deals. The big loser in all this is the original ticketing agent. Because their prices are set many months in advance, they can’t react to market conditions. Usually they end up sitting on a ton of unsold tickets, but even when an event sells out, they lose. If they had priced properly, they could have extracted much more value out of the tickets (instead the scalpers get the surplus value). Yesterday, I read an article about how a company called Qcue is changing all of this. They’re based in Austin, TX, and they’ve developed technology that helps teams price their tickets dynamically.
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Although I only took one marketing class in college, I’ve really learned to love the field of marketing as I’ve built this business. There are so many different approaches, but the core of every valid one is having a great product. (I’m right in the thick of developing a new version of the site that you’re going to love.) Once you have a great product, there are a lot of different ways to spread the word. For the The Marketing Arm, a Dallas, TX based agency, the focus is on promotions. As they put it, they “help brands connect with those consumers by providing insight-driven ideas across nine emotional platforms: TV, film, music, gaming, celebrities, causes, multicultural, sports, and motorsports.” It’s all about creating an incentive to experience the brand, and then providing an exceptional experience when that happens.
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Having written profiles on nearly 1,500 companies, I start to see the same stories over and over again. Some business models are just better than others, and those are the ones that seem to keep popping up. One of the most effective models these days is based on providing a free online resource to help save people money and using affiliate programs to monetize the traffic. Sites like Slickdeals, Fatwallet, Savings.com, ShopAtHome.com, CouponCabin, and WhaleShark Media have all taken that approach and succeeded. Vertive is another. They’re based in Austin, TX, and they were founded “to provide search engine marketing consulting and affiliate marketing services.” They eventually started building their own web properties, and that turned out to be way more profitable than consulting. Vertive’s biggest property is Offers.com, but other properties include DailyDeals.com, CouponCodes.com, and Subscription.com.
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Despite my outdoorsiness, I was never a boy scout. I’ll admit that I was a little jealous of the other kids when they came into school with their uniforms covered in patches, but I’m sure I earned plenty of patches as a kid–even if I never actually got patches (now I can buy them from Best Made Company). Still, I have a ton of respect for Boy Scouts of America. They’re an organization that has lasted more than a century by staying focused on a core set of values. They believe “that helping youth is a key to building a more conscientious, responsible, and productive society,” and they’ve continuously adapted the way that they’ve helped you to keep current. Boy Scouts of America is headquartered in Irving, TX, but they operate (and have job opportunities) all across the country.
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Last night I started watching Planet Earth and ended up staying awake later than I intended. This morning the same channel was on, and I ended up watching documentaries on Yellowstone. There aren’t many things that I find more fascinating than nature, so it’s easy for me to get caught up in these kinds of shows. It’s also why I think the work of The Nature Conservancy is so important. They’re an international non-profit organization based in Arlington, VA that is “the leading conservation organization working around the world to protect ecologically important lands and waters for nature and people.” The Nature Conservancy was founded in 1951, and since then they have grown their membership to more than 1 million people. The organization’s huge size gives it a ton of power and has enabled it to do some really amazing work.
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New Year’s Eve is a wonderful holiday for celebrating a great year past and the prospects of a great future. It’s a time that we spend with family and friends and think about how we can better ourselves. Yet for many alcohol plays a prominent role in the celebration, and the new year begins with a hangover. That’s not my style, but you’re free to have a great night however you want. Just make sure that your alcohol use doesn’t negatively affect anyone else. Most importantly, that means don’t drink and drive. That’s the message that Mothers Against Drunk Driving has been spreading since it was founded in 1980 by Candy Lightner “after her daughter, Cari, was killed by a repeat drunk driving offender.” Three decades later MADD, which has national offices in Irving, TX and Washington, DC and chapters all across the country, has made a lot of progress fighting drunk driving, but there’s a long way to go considering that there is an injury from an alcohol-related crash every minute.
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I don’t mind flying; in fact, I kind of enjoy it–especially on smaller planes. Unfortunately, it’s not often that you can hop in a 6 seater and get a sweet view for the entire flight. Usually you are crammed into a 150-seater and spend most of the time looking at clouds. I guess most people are more comfortable with that, but not me. When I’m flying I’m not particularly brand conscious, so I mostly choose my airline by who has the cheapest fare. That means that I end up on flying all different airlines, but I’ve never flown Allegiant. They’re a low-cost carrier and travel company based in Enterprise, NV. They travel to 75 destinations with a fleet of 75 MD-83s and MD-87s. All of Allegiant’s routes begin or end in one of 9 hubs: Bellingham, WA; Los Angeles, CA; Las Vegas, NV; Phoenix, AZ; Myrtle Beach, SC; Orlando, FL; Tampa Bay, FL; Fort Myers, FL; and Fort Lauderdale, FL.
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You probably should have already purchased and given all your gifts for the holiday season, but if you haven’t, it’s a wonderful time to get deals. Retailers are eager to grab a few more dollars from all of the people returning ugly sweaters and books they’ll never read, so they’re offering deals. And if you’re looking for deals, you’ll likely end up on some WhaleShark Media properties. They’re an Austin, TX based company that runs “the world’s leading marketplace for coupons and deals.” Their sites include RetailMeNot.com (one of my favorites), Deals.com, CheapStingyBargains.com, CouponShare.com, and a lot of others. I’m not exactly sure what separates these sites from each other, but they seem to do really well in search rankings and that is why they reach more than 265 million visitors every year.
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It often seems that I don’t hear about cool events until after they’ve happened. I’ll spend a Friday night reorganizing my fishing closet, and on Saturday I’ll realize that there’s something really fun that I missed out on. I’m sure you’ve faced the same problem. But how do you keep up with what’s going on in your city? Flavorpill is one answer. They provide an online culture guide, and they will send you personalized e-mails that cover both events and news. I first heard about Flavorpill because one of their writers was interviewing me (the story ended up being published elsewhere), but I think they were a bit more news focused then. They say that they cover “cultural events, art, books, music, and world news,” though it seems that Flavorpill, which is headquartered in New York, NY, now leans very strongly towards the events side.
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Want to give AppSumo a try? Be sure to use this link to sign up.
I know that a lot of people are getting sick of daily deal sites, but I’m a huge Groupon fan (maybe because my fiancée works there); however, I must admit that the daily deal e-mail that I’m most excited for every day comes from AppSumo. They’re an Austin, TX based company that offers amazing bargains on software, online courses, and other tools that are extremely useful for entrepreneurs, web professionals, job seekers, and anyone who wants to use technology to a fuller extent. I’ve used AppSumo to buy things from Udemy (a PHP course), Tout (an e-mail management tool), StickerMule (awesome custom One Day One Job stickers), and a bunch of other cool companies. Each purchase has been valuable for building my business, and they’ve all come at unbelievably low prices.
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Whether you need something to wear for a job interview or a tropical vacation, Gilt is the place to get it at a good price. Here’s a link that will get you an additional 20% off.
In my previous life as the boyfriend of a management consultant, I would often spend my Thursday evenings using a flight tracking website to figure out when I’d be eating dinner. Those days are mostly over now that Amy is working at Groupon, but I had a bit of a flashback since she is traveling for work this week. My preferred flight tracking website is FlightAware, which tells me that she’s somewhere just south of the Great Salt Lake right now. I also know that she’s moving at 459 knots at an altitude of 35,000 feet. I can even see that the fares for her flight ranged from $50.03 to $3,365.92 with an average of $238.13. FlightAware is based in Houston, TX, and they provide “live flight data, airport information, weather maps, flight planning, and navigation charts, as well as aviation news and photos to over two million users a month.” I have no idea how they get all of their data, but it’s extremely useful and very easy to access.
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Even though I’m not a huge fan of turkey, I love Thanksgiving. It’s an all around great holiday for spending time with family and friends, and it gives me the opportunity to do some serious cooking. Some of my favorites are yams with marshmallows on top, brussels sprouts with bacon and onions, and apple pie. I’ve also been known to make a maple syrup slathered, bacon covered turkey, but I usually get overruled by people who inexplicably love bland, overcooked, dry white breast meat. I’m actually dying to try America Test Kitchen’s recipe, which includes brining and putting ice packs on the breasts so they cook slower than the rest of the bird. Anyway, I’ll likely be doing some shopping at Whole Foods Market this afternoon. I used to shop at normally priced supermarkets, but there’s one thing that keeps me coming back to bougie grocery stores like Whole Foods: bacon. You can’t get good quality bacon at a regular supermarket. And once you’re buying fancy bacon, you might as well get organic brussel sprouts and grass-fed beef and those awesome salted, chocolate-covered caramels that they sell.
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While we’ve featured a couple of companies located in Ketchum, ID (Smith Optics and SCOTTEVEST) and a company with a subsidiary called Ketchum (The Pursuant Group), we’ve never actually looked at Ketchum. They’re a global public relations agency that is headquartered in New York, NY and has more than 100 offices and affiliates in 65 countries. In other words, they’re pretty huge. Ketchum has five globe practices, which include Brand Marketing, Corporate, Healthcare, Food & Nutrition, and Technology, and 25 specialties, so they seem to cover almost everything. Some of their biggest clients are IKEA, Häägen-Dazs, and Diet Dr. Pepper, so that gives you an idea of the scale that they operate on. If you want the full rundown, Ketchum’s Quick Facts page is extremely helpful.
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unpaid,
Washington DC
Middle school is a big turning point in the lives of students. They generally enter still looking and acting like children, but by the time they leave they’re well on their way to adulthood. Middle school is also the point at which academics become much more rigorous–you have real tests, real grades, and real responsibility. That’s why Citizen Schools was founded in 1995 to re-imagine “the learning day to bring more time, more talented adults, and more relevant learning experiences to middle-school students in low-income neighborhoods.” They’re headquartered in Boston, MA, and they’re getting citizens off the sidelines and into schools in California, Massachusetts, New Jersey, New Mexico, New York, North Carolina, and Texas.
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Tagged as:
California,
development,
education,
fellowship programs,
Internships,
Massachusetts,
New Jersey,
New Mexico,
New York,
North Carolina,
recruiting,
teaching,
Texas
I spend a ton of time outdoors between fly fishing and playing beach volleyball. You’d think I’d have a cooler to take along with me, but I don’t. If I did, it’d have to be one of the models made by Yeti Coolers. They’re an Austin, TX based company that builds coolers that are more durable and keep things colder than any other coolers on the market. Yeti Coolers are built for tough conditions, which is why some of the biggest names in outdoors sports endorse them and the Interagency Grizzly Bear Committee has deemed them Grizzly Proof. You may think it’s cooler overkill, but the market for high quality coolers seems to be extremely strong. That’s why Yeti Coolers made the Inc. 5000 with 613% three-year growth to $13 million in revenue.
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Tagged as:
account management,
accounting,
administrative,
customer service,
finance,
human resources,
information technology,
Internships,
marketing,
operations,
outdoors,
product development,
research,
sales,
sports,
Texas
