It took way too long, but spring (summer?) is finally here. For me that means that I played my first game of beach volleyball on Tuesday, but for many others it’s time to go on a run. The amateurs and the experts are both out in force, and many have ambitions of running faster or longer. If you truly want to commit to improving something, you have to measure it. RunKeeper is Boston, MA based company that “transforms your phone into a personal trainer, helping you track your runs, set your goals, and stay motivated to go that extra mile!” If you use Facebook, you’ve almost certainly seen a friend post one of their runs via RunKeeper.
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I’m headed to Colorado for my bachelor party this weekend. We rented a ranch, and we’re planning on hiking, fishing, and eating meat. My hope was that we’d get shorts and t-shirt weather, but it’s looking more and more like we might need to bring along something from The North Face. It’s not that we’ll be doing any hardcore mountaineering during the trip–it’s just going to be cold. As much as we all know that The North Face, which is based in Alameda, CA, is about pushing “the boundaries of innovation so that you can push the boundaries of exploration,” we also know that a lot of their gear is purchased to keep suburban kids warm while they wait for the school bus. That’s not a slight The North Face. It’s just that when you make high performance clothing and outerwear that looks great and is relatively affordable, people are going to use it in all kinds of situations.
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I’m always looking for an adventure… as long as it includes fly fishing. Having a hobby that takes me to all kinds of interesting places is awesome, but I realize that many people get their excitement from trying something new. If that sounds like you, take a look at ZOZI. They’re based in San Francisco, CA, and they want “to make everyone’s passions accessible, and most importantly, help you discover new ones.” Whether you’re looking for a better way to spend a weekend without leaving town or you want to travel across the world to get an adrenaline rush, ZOZI offers a ton of options at amazing prices. And if that’s enough, they’ll also give you a deal on some of the gear that you might need for your experience.
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My first bike was red and had a banana seat. My second bike was a black and grey Huffy that was far cooler in the eyes of a 7 year old boy. After that I won a green “mud slinger” in a raffle. It was even cooler, but it still wasn’t a real bike because it only had one speed. I got my first real bike in 5th grade. It was a green Trek Antelope 800 with 18 speeds. I loved it and rode it all the time for the first few years I owned it. I eventually stopped riding and haven’t owned a bike since, but I still have a strong positive association with Trek. The company is based in Waterloo, WI and has been pursuing a mission to “build the best bikes in the world” since they were founded in 1976.
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When I played baseball in high school, my teammates and I all hated having to “keep the book.” Not only did it mean that you probably weren’t playing, but it also meant that you had to pay 100% attention while you were sitting on the bench. I have to think that keeping the book it a little more fun now that it’s done on tablets and smartphones. GameChanger Media is a New York, NY based company that is bringing high end scorekeeping and stat keeping technology to amateur sports. Not only do they make it ridiculously easy to record everything that happens in a game, but they also allow you to livestream those stats to any fan with an Internet connection (parents must love this!). When the action is over, GameChanger automatically tabulate and displays all kinds of important stats.
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I have a favorite Yankees blog, and I occasionally participate in a Cornell Hockey forum. I follow a few athletes on Twitter, and sometimes get into sports debates on Facebook. I’d imagine that I’m a pretty typical sports fan in terms of my social media and web use–my attention is fragmented across a lot of different sites. LockerDome is a St. Louis, MO based startup that offers a social media platform to help “professional athletes, brands, media personalities, and other sports properties” reach their fans wherever they’re consuming content online. The idea is that LockerDome acts “as a social hub [for athletes and brands] to amplify their overall social media strategy.”
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In elementary school I had a kid in my class whose dad played Major League Baseball. He was a pretty good player, but by no means a star. I was still completely in awe of him. The day I found out that he was my basketball coach was pretty much the best day of my elementary school life. Everybody wants to be around professional athletes, and now you can be… for a price. Thuzio is a New York, NY based company that “provides an online platform that connects the public with professional athletes who have achieved the highest levels of excellence in their profession.” The company was started by Tiki Barber (of NFL fame) and Mark Gerson of Gerson Lehrman Group. If you know anything about GLG, the combination of co-founders makes perfect sense.
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I bet I have at least 100,000 baseball cards still at my parents’ house. I hold out hope that they’ll be worth something some day, but it’s not looking good. The problem is that card manufacturers produced a ridiculous number of cards in the 80s, 90s, and 2000s. At that point everybody knew that baseball cards could be valuable, so they put the best cards in protective sleeves and tucked them away. Because the only source for price information was a few price guides that were published monthly, people believed that their cards were far more valuable than they actually were. And then the manufacturers started putting out “rare” cards on purpose in the form of “inserts.” When the baseball card started to move online, the bubble burst. My cards aren’t worth all that much these days, but I still remember how much fun I had collecting them. Upper Deck is certainly part of those memories. They were the first premium card manufacturer–every card had a beautiful glossy photo and a hologram on back to protect against counterfeiting. The Carlsbad, CA based company has had to adapt a lot over the last decade, but they’re still one of the leading brands in sports and entertainment collectibles
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I’ve you’ve ever played on a team that watches game film, you know that what you think you did, what your coach thinks you did, and what you actually did are often three completely different things. The film can’t lie, but absorbing the facts of the film without letting your biases creep in is extremely difficult. If only there were a way to turn game footage into stats. Krossover does that and a lot more. They’re a New York, NY based company that is aiming to “disrupt the current sports content, analytics and technology landscape.” Their platform allows coaches to upload raw video and “get back searchable film, box scores, visualizations, and more.”
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Happy Election Day! I’m not going to scold you to vote today because I find that insufferable. Whether you vote is as much a personal choice as whom you vote for. I know plenty of people take politics seriously, but in a lot of ways it’s a spectator sport for people who don’t like sports. You cheer for your guy or girl. You’re jubilant when he or she wins or you’re crushed when he or she loses. But in reality you have as much control over the outcome as you had over last night’s Saints-Eagles game (and some may say that the outcome affects you about as much too). You need more skin in the game, and that’s what Fantasy Politics is about. They’re a Boston, MA based company that offers “a fun opportunity for you to build a team of national politicians and pundits and get points from their real life actions.”
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I had exercise induced asthma as kid, but I really enjoyed playing sports. That probably explains why I loved baseball, tolerated basketball, and avoided soccer and lacrosse as much as possible. Despite the fact that more and more kids are as out of shape as I was, soccer and lacrosse have both seen a ton of growth over the past two decades. The Moylan family has been well ahead of the the trend. In 1984 one of the family’s six kids (Mike) was assigned a high school business project, so he decided to start a small soccer catalog called Eurosport. The family embraced the business, and it became Sports Endeavors. They spent a decade doing the mail order thing, and then they made an amazingly smart move in 1994. The Hillsborough, NC based company bought Soccer.com and Lacrosse.com. Combining an already existing business with those domain names made for a killer combination, and that’s why Sports Endeavors has continued to grow–though they still only focus on soccer, lacrosse, and rugby.
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It’s a great time to be a sports fan. The pennant races have already heated up in baseball, and football is here. If there’s ever a time to go to a live, outdoor sporting event, it has to be now while the weather is still beautiful. I usually go to StubHub for tickets, but I’ve been tempted to use a new site called Vivid Seats. They’re a Chicago, IL based company that aims to “to reinvent the ticket purchasing experience.” Beyond sports, they also offer tickets for concerts, theater, and more. While I’ve generally been happy with the StubHub experience in that I can get the tickets that I want for a good price, but the user interface is terrible and the add-on fees seem exorbitant. I haven’t had the chance to try Vivid Seats, but from what it sounds like, the offer a superior ticket buying experience and a total cost that “is almost always the lowest on the web.”
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One of the best things about living in a big city like Chicago is that there are seemingly limitless sports leagues. I’ve only played volleyball so far, but I keep telling myself that I’ll do softball, dodgeball, and maybe even basketball. For a recent grad, sports leagues are a great way to meet new people and get in an exercise routine as you start your life in the real world. The one problem that I run into is that many of the leagues are disorganized and have terrible websites that are hard to navigate and use. LeagueApps is a New York, NY and Washington, DC based company that solves this problem through their “digital management and marketing solution for local sports leagues, tournaments and events.” It’s essentially a sports league in a box (a digital one at that).
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I don’t know why adults even bother asking kids what their favorite class is. They’re obviously going to either say recess or make something up because they know that they’re not supposed to say recess. As a kid I felt bad for liking recess more than the rest of the school day, but now I realize that recess is totally underrated. It’s a time for social interaction, safe risk taking (or are monkey bars banned now?), decision making, and more. It’s also a fantastic way to get kids to burn off energy so that they can be more focused in the classroom. Playworks is an Oakland, CA based non-profit (but they work in cities across the country) that aims to “improve the health and well-being of children by increasing opportunities for physical activity and safe, meaningful play.” In other words, they’re all about recess.
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Occasionally I come across a company that I’m shocked that I’ve never heard of before. You’d think that after writing about more than 1,700 companies, there wouldn’t be many surprises left. That couldn’t be farther from the truth. Just look at Silver Chalice. It’s a Chicago, IL based company that “builds and operates a fast-growing portfolio of high-value digital media businesses in the fields of sports and entertainment.” The company’s Chairman happens to be Jerry Reinsdorf–yes, the same Jerry Reinsdorf who owns the Bulls and White Sox. I love sports. I love tech. I live in Chicago. I should have heard about them at some point, but it seems that Silver Chalice likes to keep a low profile. I can’t really figure out why they’d want to do that, but the last major press coverage that they got was in 2009 right before they publicly launched. Back then the company was described as “an outside company to supplement the team’s core operations” (in reference to the White Sox).
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Over the years I’ve come across quite a few non-profits that use sports as a tool to enact social change. Most of them focus on youth. It makes sense–when you’re young it’s easy to pick up new sports and you stand to gain the most from the positive influences of being on a team. Lately, I’ve started to see a few organizations that are using sports to help end homelessness. A few months ago I wrote about Back On My Feet which “promotes the self-sufficiency of people experiencing homelessness by engaging them in running as a means to build confidence, strength and self-esteem.” Today I came across Street Soccer USA, which is a New York, NY based non-profit that “to get homeless men, women, and youth off the streets, scoring goals on the field, and achieving their goals in life.” It’s a really neat idea, and it seems to be working.
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There’s no time that sports apparel gets more attention than during the Olympics. There are the crazy “barracuda skin” racing suits for the swimmers, the bejeweled leotards for the gymnasts, and the ever controversial bikinis (or pants and long sleeved shirts if it’s under 60 degrees) for the women’s beach volleyball players. One might think that every uniform is chosen to maximize physical performance, but there’s research to show that what you wear/how you look affects your mental performance (See: Red is a winning color – GO BIG RED!). While they might not be outfitting our Olympians, GTM Sportswear is a Manhattan, KS based company that helps athletes perform better by looking better. They specialize “in providing custom-embellished uniforms, warm-ups, and practice apparel for college, school, and club sports teams nationwide.”
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Who’s excited for the Olympics? I’m saving the Opening Ceremony on my DVR for later, but I’m watching women’s beach volleyball this morning. I figure it’s good inspiration for when I head to the beach to play in an hour or so. It’s hard not to love the Olympics. You can get worked up about the politics or the financial stuff, but once the athletes start competing, you just have to watch. The International Olympic Committee is the organization behind all of the magic. They’re based in Lausanne, Switzerland, and they are the “catalyst for collaboration between all parties of the Olympic family, from the National Olympic Committees (NOCs), the International Sports Federations (IFs), the athletes, the Organising Committees for the Olympic Games (OCOGs), to the TOP partners, broadcast partners and United Nations agencies.”
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The job search is the perfect time to work towards forming good habits. Yesterday we talked about that in terms of investing, today we’re going to focus on physical fitness. If you can start a good gym routine now, when you face the stress and time constraints of a job, you’ll be much more likely to keep it up. You’ll be even more likely to stay fit if you end up with an employer that works with MediFit. MediFit is a Florham Park, NJ based company (they have locations all across the country) that collaborates “with clients in the design and management of their community and corporate fitness and wellness programs.” While many companies in the fitness industry have to worry about marketing, sales, and getting members, MediFit works with partners/clients who already have a captive audience. That means MediFit is all about design, management, and operations.
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There’s a homeless guy who lives in the park near my apartment. I’m convinced that he’s actually a superhero in disguise. There’s something different about him from the others who hang in the park. He combs his hair with a mirror, he works on his tan, and he uses his bags of stuff to do bicep curls. If you’re exercising, you have to some sort of positive outlook. That’s why I love what Back On My Feet is doing. They’re a Philadelphia, PA based non-profit that “promotes the self-sufficiency of people experiencing homelessness by engaging them in running as a means to build confidence, strength and self-esteem.” No food. No shelter. Just running at first. (There are some programs for those who have had success with the running.) We’ve seen plenty of athletic programs used to promote achievement in youth–why not try it with adults?
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I absolutely love playing sports and participating in other outdoor activities. Physical activities are great because they provide nearly immediate feedback. You have a great idea of how you’re performing and how hard you can push yourself. That’s why the National Ability Center in Park City, UT uses activities like “alpine and cross-country skiing, snowboarding, swimming, cycling, waterskiing, horseback riding, rafting,” and more to aid the “the development of lifetime skills for people of all ages and abilities.” By using specially designed equipment and well-trained instructors (many of whom are individuals with disabilities), The National Ability Center is able to bring these wonderful activities to people who may otherwise never have a chance to participate.
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Behavioral change is hard. Really hard. Whether you’re trying to be more diligent about networking or trying to lose a few pounds, you have to understand your own psychological shortfalls. If you try to make 20 changes all at once, you are going to fail. That’s why I really like how Greatist approaches health and fitness. They are aiming to inspire “the world to make one healthier choice per week.” It doesn’t sound like much, but it really adds up. And once you’re committed to one healthy choice a week, it gets a heck of a lot easier to make another one… and another one. Greatist is based in New York, NY, and they pursue their mission by providing health and fitness related content on their website. There are a million other sites that do this, but Greatist has a unique approach, a targeted market of the “young, savvy, and social,” and drastically growing traffic. Those are all really good signs.
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As a guy who has been a fanatical Yankee fan as long as I can remember, I’ve probably heard this jingle at least 10,000 times. If it doesn’t sound familiar, then you either don’t live in the Northeast or have completely sequestered yourself from anything related to sports. The jingle belongs to Modell’s, a New York, NY based company that is “is the nation’s oldest, family-owned and operated, retailer of sporting goods, sporting apparel, menswear and brand name athletic footwear.” Desite the fact that Modell’s “operate over 140 stores throughout New York, New Jersey, Pennsylvania, Connecticut, Delaware, Maryland, Massachusetts, New Hampshire, and Virginia, Rhode Island and the District Of Columbia,” I don’t think that I’ve ever stepped foot in one. That’s probably an anomaly because I love sporting goods, and their branding is about as good as it gets.
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This weekend I spent an equal amount of time watching sports on tv and playing sports outside. That didn’t leave a lot of time to read about sports online, but I’ll guarantee you that a lot of sports sites saw a ton of traffic this weekend (and will continue to see it over the next few weeks). One of those sites is SB Nation, which is a site that is focused on “reinventing the media model with profitable, high-quality, innovative coverage from passionate, talented creators.” SB Nation used to be a company on its own, but it’s been so successful that a larger company called Vox Media has been built around it. They’re based in Washington, DC, and they also run The Verge, a technology news site, and will be launching a gaming focused site soon. Word is that they just closed a big round of funding, and the expectation is that they’ll use the cash to build out into more verticals.
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I played beach volleyball yesterday. On St. Patrick’s Day! And I was hot! No, I didn’t go on vacation. Chicago is having an amazing stretch of unseasonably warm weather. The best thing about it is that it gets people out doing what they love because they know that it still could snow again. For me it’s volleyball (or fishing if I can escape the city), but for others it may be running, playing with their dog, or riding a bike. Since I saw a ton of bikes yesterday, I thought it would be a good day to take a look at Bike New York. They’re a New York, NY based non-profit organization that aims to “promote and encourage bicycling and bicycle safety through education, public events, and collaboration with community and government organizations.” Biking is good for cities and good for people, so Bike New York isn’t just about biking for biking’s sake.
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This weather is insane. Yesterday it hit 80 degrees in Chicago. The 10-day forecast would be awesome for June… and it’s mid-March. As a result, all I want to do is be outside. But to be honest, even when the weather sucks, I still usually want to be outside. With the kind of gear that companies like Outdoor Research put out, there’s no excuse no matter what the weather. Outdoor Research is based in Seattle, WA, and they’re focused “on creating functional solutions for human powered adventure.” The company was founded in 1981 by a physicist named Ron Gregg. He was unhappy with how his gear performed on one of his outdoor adventures, so he decided to make a better version. They started with handwear, headwear, and gaiters, but after finding success in those areas started developing new product lines.
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Washington
I remember when getting a new catalog in the mail made for an exciting day. My favorite catalog had to be Things You Never Knew Existed, but most of the ones I got were focused on baseball or fishing. I don’t know why I remember this, but I was always jealous of a friend who got the Eastbay catalog. It was filled with all kind of sporting goods and apparel, and for some reason I never thought to sign up to get it. While Eastbay, which is based in Wausau, WI, still has a catalog business, they’ve unsurprisingly moved a lot of what they do online. To me the coolest thing about Eastbay is their story. According to Wikipedia, they were founded in 1980 to “to meet the performance needs of local high school and college athletes within Central Wisconsin.” By 1995 they had grown big enough to go public. A few years later they were bought out by Woolworth’s, which became Foot Locker, Inc. It just shows how big a company can get even if they start by serving a small niche market.
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The next car I get will definitely have some sort of iPhone integration. Right now I still rely on one of those tape to AUX thingies, which means that I usually just listen to the radio. I couldn’t find any good stats on the topic, but I have to think that listeners in cars are what’s keeping radio going. But according to Entercom, radio is still going strong. You would expect them to say that though, considering that they’re “one of the five largest radio broadcasting companies in the United States.” Entercom is headquartered in Bala Cynwyd, PA, but they operate more than “100 stations in 23 markets, including San Francisco, Boston, Seattle, Denver, Portland, Sacramento and Kansas City.”
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As of today pitchers and catchers have reported to Spring Training for every team except for the White Sox, Marlins, and Rangers. Baseball is here, and I couldn’t be happier. Last year I went to games at Wrigley, U.S. Cellular, and Yankee Stadium, and every time I paid under face value for my tickets. How’d I do that? I use StubHub and wait until 3-4 hours before the game starts and buy while people are trying to dump tickets that will soon be worth nothing. Markets work best when you have many buyers and sellers, and that’s why I’m able to get such good deals. The big loser in all this is the original ticketing agent. Because their prices are set many months in advance, they can’t react to market conditions. Usually they end up sitting on a ton of unsold tickets, but even when an event sells out, they lose. If they had priced properly, they could have extracted much more value out of the tickets (instead the scalpers get the surplus value). Yesterday, I read an article about how a company called Qcue is changing all of this. They’re based in Austin, TX, and they’ve developed technology that helps teams price their tickets dynamically.
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Although I only took one marketing class in college, I’ve really learned to love the field of marketing as I’ve built this business. There are so many different approaches, but the core of every valid one is having a great product. (I’m right in the thick of developing a new version of the site that you’re going to love.) Once you have a great product, there are a lot of different ways to spread the word. For the The Marketing Arm, a Dallas, TX based agency, the focus is on promotions. As they put it, they “help brands connect with those consumers by providing insight-driven ideas across nine emotional platforms: TV, film, music, gaming, celebrities, causes, multicultural, sports, and motorsports.” It’s all about creating an incentive to experience the brand, and then providing an exceptional experience when that happens.
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