Today’s post came from a reader recommendation (thanks Derek!), which is awesome because I was on the company’s site a few days ago and never would have imagined that they offer internships (or even considered them a company as opposed to a website). The reason that I was on the site was that I was reading the story of Epic Beard Man (it is tagged NSFW), which is another one of those ridiculous things that has become popular on the Internet. The term that many use to describe these phenomena is meme. Know Your Meme is a website that organizes all of the world’s memes. Let’s say that you’re looking for the story behind Rickroll because you have no idea why people think it’s so funny. Know Your Meme, which is based in New York City, will not only explain the meme to you, but it will also detail the history of how the meme became popular and how it evolved. To some Know Your Meme may seem frivolous, but in many ways it’s the Historical Society of the Interwebs.
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In 1964 New York City hosted the World’s Fair for the third time. The fair was held in Queens at Flushing Meadows Corona Park, and it was dedicated to “Man’s Achievement on a Shrinking Globe in an Expanding Universe.” More than 50 million people visited the fair to see all kinds of cool exhibits—many focused on technology (you can read more about the fair on Wikipedia. One of these exhibits was the New York Hall of Science, which continues to operate to this day as New York City’s “only hands-on science and technology center.” It has been remodeled and revamped multiple times since 1964, and wide range of science focused educational programs. It looks like a really cool place to visit, even if most of their activities seem to be targeted towards kids.
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I’ll admit it, I don’t read The Economist regularly, but plenty of my friends do—mostly the smart ones. It’s a magazine (they call themselves a newspaper, but you’d likely identify it as a magazine) that stands apart from other periodicals in a variety of ways. It’s not the topics that they cover—they offer both news coverage and analysis and opinion on business and politics—it’s more the way that they cover those topics. The most interesting thing about The Economist is the fact that all of their articles are written anonymously. It’s about “a belief that what is written is more important than who writes it,” but you have to like the fact that anonymity allows the writers the freedom that they need to address topics in the ways that they should be addressed. The Economist is all about free trade and free markets, yet it “considers itself the enemy of privilege, pomposity and predictability.” The Economist is based in London, but they are very much an international business and magazine.
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I don’t know if you’ve ever spent anytime on the Appalachian Trail, but if you haven’t, you should. The trail stretches from Georgia to Maine, while the range of mountains touches as far south as Alabama and as far north as Newfoundland. It’s 1,500 miles of natural beauty that is prime territory for naturalists and adventurers. Back in 1876 there was a club called the Appalachian Mountain Club started in Boston for people who enjoyed the range. Now the club consists of more than 12 chapters and 100,000 members—it’s the “nation’s oldest outdoor recreation and conservation organization.” They’re still based in Boston, and they’ve developed into a non-profit that promotes “the protection, enjoyment, and understanding of the mountains, forests, waters, and trails of the Appalachian region.”
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For most of us museums are just places to go to visit for a day and to learn something new. We rarely think about what is going on behind the scenes, but we should. At many major museums there is also a significant research function. A perfect examples is the Academy of Natural Sciences in Philadelphia, PA, which sounds like a research institution, but it also runs a museum. In fact, The Academy is the “oldest natural science research institution and museum in the New World” according to Wikipedia. The Academy has been at the forefront of biological and earth sciences since its inception, and it continues to promote public education in those areas. Just to give you an idea of the scale on which they operate, their collections include more than 17 million specimens. That’s crazy!
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I probably should have done this post last week in the days leading up to Valentine’s Day, but I still think it’s worth talking about New York City based OkCupid today. They’re a free online dating site that matches people based on what they say they find important. Since I’m not looking, I don’t usually come across dating sites in my daily Internet travels, but OkCupid keeps popping up. Most of the time it’s because of their brilliant blog called OkTrends. It has some amazing posts that analyze the data generated by OkCupid’s users. Previous articles have covered topics like profile pictures and how race affects online dating outcomes. It’s really impressive and interesting stuff. OkCupid is actually run by a company called Humor Rainbow, but that website redirects to OkCupid.com, so it’s clear where their priorities are.
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I’m sure that you’ve heard a lot in the news about how traditional media companies are having trouble taking their business models online. You may be under the impression that making money from web content is near impossible, but there’s a dirty little secret: it’s not. While companies like the New York Times stick to editorial integrity and chasing Pulitzers, there are companies out there that craft their content with the sole purpose of making money. A perfect example is Santa Monica, CA based Demand Media. They’ve secured more than $355 million in venture capital funding, grown annual revenue to more than $200 million annually, and reached a valuation north of $1 billion all by taking an ROI based approach to content development. How does that work? Demand Media has developed an algorithm that helps them find profitable topics. By using data from Google AdWords, they’re able to estimate the demand for a given piece of content (example: an article and video on how to tie your shoes) along with the revenue that the yet to be developed piece of content could be expected to make given a certain number of pageviews.
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Texas,
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Washington,
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writing
I’m always amazed with the diversity of the non-profits that I come across. Yes, there is a lot of redundancy in the non-profit world, but I swear that you can find an organization for every idea, interest group, and cause. Take Advertising Research Foundation for example. They are a New York City based organization that aims “to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications.” They bring together people from all areas of marketing to promote collaboration and the open exchange of ideas. The ARF (as they’re often called) spends significant resources on developing new research and publishing it in the Journal of Advertising Research. They also put on all kinds of events and run councils on a variety of different advertising niches.
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It’s every teen’s worst nightmare. You finally reach that magical age where the state says that you’re ready to drive a car. Your parents reluctantly hand over the keys to the family station wagon. You get a lecture, but you’re going to escape. You’ll finally have the freedom that you’ve been waiting for all your life. But there’s a catch. Your parents have installed a camera in the car to assess your driving and mitigate risk. It’s from a San Diego based company called DriveCam. To you it’s a terrible idea. You hate being spied on. You know you’re a good driver with your state mandated 20 hours of experience behind the wheel. What you probably don’t know is that car accidents are the leading cause of teen death. You’re too caught up in having a sense of freedom to care that this device has reduced the risk of reportable crash by 70% over the course of 2 million miles.
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I’m not sure if it’s a trend yet, but it seems that more and more creative/interactive agencies are moving away from client work and spending more time developing products. 37signals used to be a web design agency, and now they develop web-based applications that help people get things done. Brooklyn, NY based AD:60 appears to be taking a similar path. They’re still putting a strong emphasis on their client work, but they also seem to have a lot of interest in developing their own products. The agency’s offerings include Web Design, Website Development, Mobile Technology, Marketing & Advertising, and Consulting, while their current internal projects include MyBankTracker.com and BankTwitter.com.
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web development,
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One of the books that I’ve been reading lately is SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance. It’s a great follow-up to the original Freakonomics, and it once again shows how changing your mindset can lead you to all kinds of new ideas (this is a really important lesson for your career). One of the companies that is mentioned in the book is Intellectual Ventures, a Bellevue, WA based invention company. They’re all about ideas. Things like product design, product development, manufacturing, marketing, sales, and service all come later, and Intellectual Ventures doesn’t want anything thing to do with those processes. They just invent, invent, invent. The company isn’t tied to one specific area—they’re working on problems like stopping Malaria, preventing hurricanes, and counteracting negative effects from climate change should they ever happen.
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South Korea,
Texas,
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Washington
I have to admit that the “jobs” that I’m most concerned with today is Steve Jobs. I can’t wait to find out what Apple is announcing today, and I wish that I had some relevant internships to bring you. I don’t, but I did come across a really cool list yesterday called 5 Butt Kicking Companies You (Probably) Never Heard Of. The list is exactly what it promises, as it features 5 later stage startups that are growing rapidly and hiring lots of people. The first company on that list is Palantir, a Palo Alto, CA based company (with another office in McLean, VA) that “is working to radically change how groups analyze information.” They were founded by former PayPal employees and Stanford computer scientists. Right now the company is focused on two verticals: Government and Finance. Both areas deal with massive amount of data and information, so it makes sense that Palantir is starting with them.
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Virginia,
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I live across the street from what was formerly the world’s largest building—the Merchandise Mart in Chicago. It’s massive at 4,000,000 square feet, which is extremely impressive considering it was opened in 1930. What’s even more impressive is that, with some debate, the Merchandise Mart is now the world’s largest “green” building. It is LEED-EB Silver certified, and apparently the retrofitting that they did to achieve this certification has cut utility bills by 10%. Upgrading one of the largest buildings in the world to be more energy efficient and environment-friendly is a daunting task, luckily the LEED Certification process provided the owners of the Merchandise Mart with guidelines to work to. The organization behind LEED is the U.S. Green Building Council, which is based in Washington, DC. They are a non-profit that is “committed to a prosperous and sustainable future for our nation through cost-efficient and energy-saving green buildings.”
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I have no idea how I’ve made it through nearly two years of posts on One Day, One Internship without featuring ESPN. I covered ESPN’s entry level jobs on One Day, One Job, but never took the time to look at their internship program. As you probably know, ESPN is the “worldwide leader in sports.” They’re a huge media company with multiple television stations, a magazine, and an enorous web presence—they also have branded restaurants. When it comes to sports coverage, there’s no competition; ESPN is king. They also have an amazing employment brand not only because they offer jobs and internships in sports, but also because of their awesome commercials that take place in their Bristol, CT office. I have to imagine that internships at ESPN are some of the most sought after internships out there.
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Some people never need to hire a professional. Whether it’s a plumber, personal trainer, or eco-consultant that they need, they’d rather teach themselves how to solve the given problem. Other people would rather spend their time and effort most efficiently, so they hire a professional when they get in over their heads. If you’re the latter type, and you want to “green” your home or office, then you’ll want to get familiar with Green Irene. They are a New York City based company, founded in 2007, that provides eco-consulting services and sells green products. If you’re worried about the negative impact that you’re having on the environment, you can have one of their consultants visit your home and office to make recommendations on how you can do better. The Wall Street Journal did a nice feature on the eco-consulting industry (it includes Green Irene), so check that out to get a better sense of the overall market.
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Much to my girlfriend’s chagrin, I love watching fishing shows. I’d rather be out on the water, but when I’m trapped on the 30th floor in the middle of downtown Chicago and it’s -15 outside, there aren’t many other options. Unfortunately, ESPN has cut back on their fishing programming, and that doesn’t leave me with any other options on my cable package. If only we got Sportsman Channel, then I’d be much happier. They are “the only television network providing 100 percent hunting, shooting and fishing programming.” Unlike some other outdoor focused networks, they’re staying true to what they are instead of watering down their programming in hopes of better ratings. I haven’t had a chance to watch any of their programming, but I’m sure I’d like it. Sportsman Channel is based in New Berlin, WI, and they also have locations in New York, Denver, and Atlanta.
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If there’s ever a time for retail stores to be firing on all cylinders, it’s right now. Consumers are often very sensitive when it comes to making purchases, so it’s no surprise that a substandard retail experience can cost companies money. It may be an employee with a rotten attitude or a poorly laid out store. It could be that the employees are uninformed about the products that they’re selling or they may not be offering the promotions that they should be. Whatever it is, Louisville, CO based Market Force Information will find out. They’re “the leading customer experience information and insights partner for multi-location businesses.” Through their “integrated suite of mystery shopping, direct customer feedback, on-site merchandising and analytics services,” they can tell a company why one of their stores is underperforming or identify ways that all stores can improve.
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I love playing with data. I’m always poring over Google Analytics looking for ways to improve things on my sites. If you’re like me, then you’ll almost certainly enjoy Swivel, the “YouTube of data.” They’re a San Francisco based company that makes it extremely easy to visualize and compare data. For instance, you can take a look at cities with low temperature variance and how their highs and lows vary over the course of a year. (I can tell you that Chicago is not on that list with a high of 12 degrees today after much warmer weather just a few weeks ago.) I still haven’t figured out how to make the most out of Swivel, but I definitely see the potential for using it to identify some interesting relationships.
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As a Yankees fan I am obliged to hate anything and everything related to the Red Sox—and even Boston sports in general. That’s why it pains me to cover NESN (New England Sports Network) today. They’re one of the most successful regional sports networks (RSNs) in the country ratings-wise (#1 for 6 straight years), and they do it in the 7th biggest media market. NESN is jointly owned by the Boston Red Sox and Boston Bruins, whom they cover along with the Celtics, Patriots, and plenty of local college teams. They were launched in 1984, which makes Watertown, MA based NESN one of the oldest RSNs in the country, and they now reach more than 4 million homes. I still don’t understand why anyone would want to watch Boston sports on tv.
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Last spring when sports fans on the North Side of Chicago were still hopeful, Amy and I decided that we wanted to go to a Cubs game. It was the day of the game, and we didn’t have tickets. We checked out StubHub, and saw some pretty good prices, but we decided that waiting would get us even better prices. We waited. The prices went down. We waited some more. The prices went down some more. And then disaster struck. StubHub stops selling tickets 2 hours before a game. We were shut out. We ended up heading to Wrigley and buying from some “ticket brokers” outside of the park. We got a pretty decent price, and we had a great time (I may or may not have been listening to the Yankees game on my iPhone at the same time), but we were left with the question of when is the best time to buy tickets on the secondary market. Apparently SeatGeek has the answer—they’re a New York City based web startup that predicts the price of sports and concert tickets. We’ve seen similar startups succeed in the travel market, and I think this business may make even more sense for event tickets.
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Amy, my girlfriend, loves trivia. There’s no better way to win her over than to ask her a quiz question or share a random factoid. Since she travels every week for work, I recently bought her The Visual Miscellaneum: A Colorful Guide to the World’s Most Consequential Trivia (affiliate link) to read on the plane. It’s an amazingly cool book that any information geek will love—I definitely spent some time with it before I gave it to her. It’s all about taking data, facts, and trivia and making it visual through design. The book was written by David Mccandless, who is also behind the website Information is Beautiful. There’s a good chance that you’ve seen his infographics before—here’s one called The Billion Dollar Gram and here’s another called Caffeine and Calories. I think it’s truly brilliant work.
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I don’t know about you, but I’ve been well enough behaved during the course of my life to avoid any appearances in court. I did have to serve on jury duty for a day a few years ago, but most of knowledge about court rooms comes from tv and movies. Despite my limited knowledge of the legal process, I don’t find it hard to imagine that there’s room for innovation in our courts. Center for Court Innovation is a New York City based non-profit organization that is doing just that. They act “as the court system’s independent research and development arm, creating demonstration projects that test new ideas.” Some of their projects include community courts, drug courts, reentry courts, domestic violence courts, and mental health courts.
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I have to admit that I pretty much stopped watching local news after going to school and living in Central New York for four years. I swear that every night the news would come on at 11 PM, and there would be a new crew reporting live from a barn that caught on fire. Here in Chicago it’s more likely to be a shooting or possibly some government corruption. I’m sure that your area has its own regular story. Usually I like to talk about how the Internet is kicking traditional media’s butt, but that hasn’t been true when it comes to local stuff. TV and newspapers still own the local market, which is why NBC Chicago and Telemundo Chicago would be pretty cool places to intern. (Telemundo is a local network much like NBC 5 Chicago, but it’s tailored to a Spanish speaking audience.)They’re still the place to go for local news (whether it’s on the web or on the tube).
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Did you know that how wealthy your family is has a lot to do with which sports you play growing up? Sometimes it’s a demographic thing, but a lot of times it just has to do with whether or not your family can afford to pay for the equipment. Take hockey for example. There’s a ton of stuff you need, and it’s all expensive; whereas, basketball can be played with just a ball and a hoop in a park. There are no hard and fast rules about this, but it’s very clear that many kids don’t get the opportunity to try some sports because of the costs involved. Good Sports is a Boston based non-profit that “provides sports equipment to disadvantaged youth in Massachusetts, Rhode Island, Philadelphia, and Chicago.” They may have pictures of Boston athletes plastered all over their website (yuck!), but they’re doing a really good thing.
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I’m a nut about wildlife. I don’t watch Animal Planet all day or anything, but I get ridiculously excited when I see a new species in the wild. My hope is to one day run into a mountain lion in the wild, at least as long as I’m not being hunted. As fanatical as I am about wildlife, I bet I don’t even come close to the people at the Wildlife Conservation Society, a New York City based non-profit. They were founded in 1895 with a “clear mission to save wildlife and wild places across the globe.” Their first major success was aiding the recovery of American Bison, and now they’re working to “protect many of the world’s iconic creatures here and abroad, including gorillas in the Congo, tigers in India, polar bears in the Arctic, and ocean giants in our world’s amazing seascapes.” Beyond doing that, they also run 5 parks in New York City—the Bronx Zoo, New York Aquarium, Central Park Zoo, Prospect Park Zoo and Queens Zoo.
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zoology
Tomorrow is Halloween, which means that we need to talk about candy today. We’ve already looked at companies like Jelly Belly, The Hershey Company, Charles Chocolates, Vosges, and Just Born Quality Confections. We’ve also discussed jobs at Mars & Co., which is a consulting firm, and not to be confused with Mars, the CPG and candy company. You probably know them best for M&M’s, Snickers, Dove, Milky Way, Twix, and Mars bar; however, they’re also behind Pedigree, Whiskas, Uncle Ben’s, and quite a few other brands. For your sake I hope you only run into the good stuff and not Whiskas or Pedigree during your trick-or-treating. While headquartered in McLean, VA, Mars has locations all across the world. They’re a huge company with a ton of international business, which makes for a great place to gain some experience.
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food,
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nationwide,
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Virginia
Whether you think the human race is going to end at the hands of the greenhouse effect or you just don’t like paying 3 bucks a gallon for gas, you likely have a vested interest in alternative energy. There’s a good chance that some time in your lifetime our main energy source will be something other than fossil fuels. Then again, I’m just coming to the realization that I won’t see flying cars in my lifetime. Hopefully I’m wrong about that one. Anyway, there are a ton of companies that are vying to win a big share of the alternative energy market. Many of these are small startups that you’ve never heard of. Their websites are ugly, and they’re usually not located in big cities. You’d never guess it from their appearance, but they’re actually at the forefront of engineering technology. One of these companies is Malvern, PA based Franklin Fuel Cells. Their focus is on “commercializing a unique solid oxide fuel cell (SOFCs) technology that can operate directly on today’s hydrocarbon fossil fuels as well as future fuels such as, biofuels and hydrogen.” I don’t really know what that means, but it sounds pretty cool.
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When I saw the name and location of Winston Salem, North Carolina’s Z. Smith Reynolds Foundation, I was instantly reminded of one of my favorite recent reads—Thank You for Smoking by Christopher Buckley. A North Carolina based non-profit with Reynolds in it name has to be tied to the tobacco industry, and it is. “The Z. Smith Reynolds Foundation was established in 1936 as a memorial to the youngest son of the founder of R.J. Reynolds Tobacco Company,” and it seems to be one of the few good things that has come out of the tobacco industry—”a trust for charitable works in the State of North Carolina.” The Foundation is focused on making grants to non-profit organizations in the areas of Community Economic Development, Democracy and Civic Engagement, the Environment, Pre-Collegiate Education, and Social Justice and Equity, which, in my opinion, is a huge improvement on the other things associated with the Reynolds name.
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One of my goals with One Day, One Internship is to get more interactive. I’d like to get more feedback from you, the readers, on what you want to see, and I’d also like to use the collective wisdom of thousands of college students to develop better content. The best way to do that is through reader surveys, which is why I recently signed up with SurveyMonkey. They’re a Menlo Park, CA (formerly Portland, OR) based “startup” that has been helping people run online surveys for the last decade. While most Internet companies that started in 1999 have since flamed out and most companies started in the 2000s have relied on flashiness to bring in venture capital money, Survey Monkey and its outdated look have been laughing all the way to the bank. By providing a dead simple way for business owners (they’ve worked with more than 80% of the Fortune 100) to collect data, SuveyMonkey has built an insanely successful business.
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Being a tourist is fun, even if it makes you feel a little stupid. The only problem with doing touristy things is that you miss out on a lot of what a city has to offer. Major attractions have the resources, reputation, and connections to bring in lots of people, but they often lack the local feel that tourists often seek. Smaller attractions often struggle to get people in the door, despite the fact that they are many times more interesting than their larger counterparts. Cultural Tourism DC is a non-profit organization that is trying to change that in Washington, DC. They aim to “strengthen the image and economy of Washington, DC, neighborhood by neighborhood, by linking more than 200 DC cultural and neighborhood organizations with partners in tourism, hospitality, government, and business.” It’s a perfect idea for a city that is so packed with history and culture that you could probably do the tourist thing every day for a year without running out of things to do.
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