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Internships in Marketing

Looking for more internships in Marketing? Check out the most recent internship postings in Marketing.

Below you'll find all of the companies that we've covered that may offer internships in Marketing. You can also look at entry level jobs in Marketing.

UrbanDaddy

by Willy Franzen on January 28, 2011

You love free daily e-mails. Obviously. We’ve covered a lot of companies whose main products are daily e-mails, and not so surprisingly, most of the businesses are focused on helping you find new places to spend your money—these include DailyCandy, Thrillist, and TastingTable. Then there are the ones that make you smarter like The Daily Beast, DailyLit, and the one you’re reading right now (the one that is also trying to help you grow your bank account). UrbanDaddy definitely falls into the former category. They dub themselves “the free daily email devoted to bringing you the single thing you need to know every day about your city.” They’re based in New York, NY, but their daily editions cover Atlanta, Boston, Chicago, Dallas, DC, Jetset, Las Vegas, Los Angeles, Miami, National, New York, San Francisco, and Ski & Board. Each edition covers topics like Nightlife, Food, Style, Gear, Leisure, and Weekends—all things that you should be withholding from yourself until you get a job (just kidding).

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Tagged as: advertising, all employers, California, copywriting, design, e-mail, editing, editorial, Florida, food, Georgia, interactive media, Internships, marketing, Massachusetts, Nevada, New York, online media, photography, quality assurance, sales, social media, software development, sports, Texas, travel, trends, unpaid, Washington DC, web development, writing

Cardlytics

by Willy Franzen on January 27, 2011

Just yesterday I had a few people complaining to me that they weren’t having any success finding interesting, non-scammy jobs on job boards. That’s like complaining that you can’t find any healthy options at Cinnabon. You’re missing the point. While internship boards are typically far better in terms of quality than general job boards, you’re missing out on a lot of opportunities if you only apply for internships that you see posted. Sometimes you need to just look for interesting companies and see if an internship is a possibility. A perfect example of an interesting company that you might come across is Cardlytics. Their name has popped up in a couple of articles that I’ve read recently including this one from The Washington Post. They’re an Atlanta, GA based company that has developed a “Transaction Marketing System” that “integrates into a financial institution to deliver relevant offers to consumers based on their everyday purchases.” I know it sounds really creepy, but it’s happening, and you’re probably going to be better off because of it.

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Tagged as: account management, advertising, credit, finance, Georgia, Internships, marketing, personal finance, sales

Wikia

by Willy Franzen on January 26, 2011

Yesterday our e-mail provider failed to send out our daily e-mail about Organic Motion. You can find that post here. We’re working on changing providers to make sure this doesn’t happen again.

If you’re not spending at least 15 minutes a week reading Wikipedia articles, you’re selling yourself short. As a college student you need to be constantly learning about new stuff—especially outside of school. Wikipedia is an amazing, free resource for learning about general concepts, but what if you are seeking more specific knowledge? The Wiki format is great, but that’s not what Wikipedia is about. Luckily, there are all kinds of Wiki-powered communities that cover niche topics “ranging from video games, TV shows and movies to food, fashion, and environmental sustainability.” Wikia is a San Francisco, CA based company that provides the platform for many of these Wiki-based communities. The company was founded by Jimmy Wales, who also founded Wikipedia (he’s the creepy guy who stares at you and asks for donations on all of their pages). Both sites use very similar technology, but Wikia is a place for more focused communities that may or may not have a commercial purpose.

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Tagged as: advertising, bilingual, California, community management, design, entertainment, international, marketing, sales, social media, social networking, software development, user experience, video games, web development

Mindspark

by Willy Franzen on January 21, 2011

There’s been a big uproar in the startup community because I Can Has Cheezburger just took on $30 million in venture capital funding. Now, I’m not qualified to determine whether that’s a smart investment, but I’m wary of people who are too quick to judge it. A lot of people have trouble differentiating between serious businesses and businesses that sell serious products. There’s a lot of room for fun on the Internet, and there are lots of companies that are profiting by providing fun. One of them is Mindspark, which is an IAC company. Mindspark is based in White Plains, NY with additional offices in New York City and Ra’anana, Israel. They manage a number of social and entertainment web properties including Zwinky, and Zwinky Cuties, IWON, Retrogamer, MyWebFace, and GirlSense. Mindspark also offers interactive communication products like Webfetti, My Fun Cards, SmileyCentral, Smiley Creator, Cursor Mania, Popular Screensavers and Kazulah. Additionally, Mindspark also runs Excite and DailyBurn. As you can tell by the names, this isn’t the most serious collection of sites.

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Tagged as: account management, advertising, business development, California, community management, customer service, fitness, flash, Internships, marketing, mobile, New York, public relations, sales, software development, training, video games, web development

Build-A-Bear Workshop

by Willy Franzen on January 20, 2011

Today the Fortune 100 Best Companies To Work For list came out. I’m not a huge fan of these lists, because they seem to be mostly driven by PR prowess. Still, they can be great tools to learn about new companies, which is why I’ve been running through the list to see which companies might offer great internship programs too. One that stood out right away was Build-A-Bear Workshop, which came in at #48 on the list. I’ve never built a bear, but I’ve walked by enough of their packed-with-kids stores to understand the brilliance of their business—they turn buying a stuffed animal into an activity. The company is headquartered in St. Louis, MO with stores across the country and a distribution center in Columbus, OH. Now, Build-A-Bear Workshop is really big on bear puns, so if you can’t deal with that, you better stop reading now.

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Tagged as: accounting, finance, human resources, information technology, interactive media, international, Internships, Logistics, marketing, merchandising, Missouri, operations, paid, photography, planning, public relations, software development, web development

RecycleBank

by Willy Franzen on January 18, 2011

I don’t know about you, but I try to recycle when its convenient. Like the time my college roommates threw a huge party and I stole all of the empty cans and returned them for the nickel deposits. It was easy money. But I must also admit that I’ve thrown away plenty of recyclables when there wasn’t a proper receptacle for them. Environmentalism is great; however, people respond to incentives, and a healthy Earth a century down the road isn’t much of an incentive for the average person. People need a push, and that’s exactly what RecycleBank does. They’re a New York, NY based company that rewards people for “taking positive green actions.” By doing things like recycling at home, you can earn RecycleBank points. Those points can be redeemed for rewards ranging from Amazon Gift Cards to museum memberships, with lots and lots of other options in between—you can even donate your points.

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Tagged as: advertising, business development, design, environmental, finance, green, Internships, local, local marketing, marketing, New York, outreach, recycling, sales, social media, software development, sustainability

TastingTable

by Willy Franzen on January 17, 2011

Since it’s Martin Luther King, Jr. Day, you may want to check out our post on The King Center from 2009. It also happens to be my anniversary with my girlfriend, which means that we’ll be going to a fancy dinner tonight. I try to stay up on the Chicago food scene as much as I can, and one way that I used to do that was by subscribing to TastingTable (though I must admit that I eventually unsubscribed even though the e-mails are really good). They send “a free daily email that delivers the best of food and drink culture to adventurous eaters everywhere.” The company is based in New York, NY, and beyond their national e-mail list, they also offer e-mail lists for New York City, New York Specials, Los Angeles, Chicago, San Francisco, Washington, D.C., and Chef’s Recipes with lists for Boston, Philadelphia, and Portland coming soon. In the national e-mail they send “one delicious idea about dining, wine, cocktails, cooking or restaurant personalities” every day, while in their local editions they’ll “alert you to a must-try dish at a forgotten restaurant, a hot new bar that deserves its buzz, under-appreciated cook shops and neighborhood food purveyors who may otherwise go unnoticed.”

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Tagged as: account management, advertising, blogging, California, communications, design, e-mail, editing, editorial, food, hospitality management, Illinois, Internships, marketing, Massachusetts, New York, operations, Oregon, Pennsylvania, restaurants, sales, social media, Washington DC, writing

SpeakerText

by Willy Franzen on January 11, 2011

I’m always amazed by how lame job and internship postings are (why do you think I started doing this?). If a Marketing department tried to sell products the way HR departments sell jobs and internships, they’d have been fired a long time ago. Even the postings that I consider to be good are pretty mediocre in the grand scheme of things—and they look a lot like other “good” postings. Yesterday I came across a job posting that really stood out from any others that I’ve seen lately—maybe it’s because the “Entry Level Hustler” position is pretty unique on its own. But first let’s talk about the company offering the position (they have internships too). They’re called SpeakerText, and they’re a San Francisco, CA based startup that offers “a premium service for video publishers that turns video into text so that it can be searched, shared and accessed by everyone.” We’ve all become accustomed to being able to search text (I know I get aggravated at not being able to search a hard copy book). But now that video is so popular, we have this new mass of online information that can’t be searched. SpeakerText is trying to solve this problem through crowdsourcing.

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Tagged as: business development, California, customer service, design, finance, Internships, marketing, online marketing, sales, social media, software development, user experience, video, web development

BodyBuilding.com

by Willy Franzen on January 10, 2011

Does anyone else find it vexing that gyms get completely packed in the first few weeks of January? I have a lot of respect for people who use the new year to motivate themselves into getting in shape, and I’m certainly approaching my workouts with more energy than I was in December, but I hate the crowds. Last month I mentioned that I was reading Tim Ferriss’ new book, The 4-Hour Body. I recently finished it, and it has encouraged me to try some new things at the gym. One of the suggestions that I’m excited to try is “kettlebell swings.” They were a bit hard to understand until I saw a video of how to do them in one of Tim’s blog posts. The video was hosted on BodyBuilding.com, and when I went to check the site out I saw a link to a Careers section at the bottom of the page. I started looking around, and I learned that the Boise, ID based company is the most visited bodybuilding and fitness site in the world, the #1 sports nutrition e-commerce site, one of the top 500 e-commerce sites in America, and a former Inc. 500 company. I knew that online fitness could be big business, but I had no idea that BodyBuilding.com owned such a dominant place in the market.

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Tagged as: blogging, customer service, e-commerce, fitness, Idaho, international affairs, Internships, marketing, online marketing, paid, sales, sports, writing

The Public Learning Media Laboratory

by Willy Franzen on January 8, 2011

I’m always on the lookout for startup non-profits. Even though they don’t offer the most certainty when it comes to internships, I think that they offer some of the most exciting opportunities out there for college students who want to make a difference. That’s why I got excited when I came across The Public Learning Media Laboratory. They’re a Boston, MA based non-profit organization that “applies new scientific findings and technological solutions to create systemic improvement in elementary and middle school education.” In other words, they’re devoted to making the most of the billions of dollars that we as a nation are investing in education. By providing tools to help teachers be more effective, The Public Learning Media Laboratory has the ability to really push educational outcomes forward for our nation’s youth.

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Tagged as: education, Internships, marketing, Massachusetts, non-profit, online marketing, paid, social media, software development, teaching, web development

Alloy Media + Marketing

by Willy Franzen on January 7, 2011

Marketing is all about targeting. Marketers want to reach specific audiences, and media companies try to develop audiences that marketers want to reach. Typically, the more specific an audience is, the more valuable it is—at least as long as there’s something that you can sell to that audience. Alloy Media + Marketing, which is headquartered in New York City is a company that operates on both the marketing and media sides. They specialize in targeted youth media and promotional programs, and they operate a number of businesses in those areas. Youth marketing is a big deal—not only do young people spend a large portion of their income (even if it’s relatively small) on discretionary purchases, but they also are impressionable. If you can gain an 18 year old’s loyalty, you’ll have a long time to extract value from them as a customer. Alloy leverages “a diverse array of assets and services in interactive, display, direct mail, content production and educational programming” to build relationships with and market to teens and college students.

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Tagged as: account management, California, editing, editorial, entertainment, experiential marketing, information technology, interactive media, Internships, Iowa, marketing, Massachusetts, media, media planner, Minnesota, negotiation, New York, online marketing, project management, promotions, public relations, publishing, sales, social media, software development, unpaid, web development

Loyaltyworks

by Willy Franzen on January 5, 2011

Very few brands can truly claim that they have loyal customers. And if you think about the ones that can (Apple for example), they usually don’t offer “loyalty programs.” If someone is loyal because you constantly reward them, then it’s not really loyalty, right? But that’s ok! Loyalty programs are an extremely effective marketing technique, and results are what matter—regardless of whether customer loyalty is genuine or synthetic. Loyaltyworks is an Atlanta, GA based company that “creates and manages full-service incentive, loyalty and reward solutions” for other businesses. Because running these types of programs can be complex for companies who want to stay focused on their core business, there’s a lot of room for Loyaltyworks to offer a full suite of of incentive, loyalty, and reward solutions.

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Tagged as: Georgia, Internships, marketing, online marketing, paid, promotions, sales, seo

Wilson Sporting Goods

by Willy Franzen on January 3, 2011

During this vacation beach volleyball has been one of my main activities—along with reading, fly fishing, and eating. I started playing the sport a few years ago, but I’ve become more and more serious as I’ve gotten better. And as I’ve met lots of beach volleyball players, I’ve noticed that almost all of them carry around the same ball—the official AVP ball. However, the AVP is currently defunct (but I bet they make a comeback), so the future of the ball is uncertain. Luckily, the ball is produced by a company that is still going strong—Chicago based Wilson Sporting Goods. They are a leader in ball sports—baseball, basketball, softball, football, golf, platform tennis, racquetball, soccer, squash, tennis, and volleyball. The popularity of their balls and other equipment vary from sport to sport, but Wilson has very strong positions across a number of markets—especially tennis, baseball, American football, golf, basketball, softball, badminton and squash.

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Tagged as: apparel, brand management, design, Illinois, Internships, marketing, product development, public relations, sports

Public Conversations Project

by Willy Franzen on January 1, 2011

On past New Year’s Days we’ve taken a look at companies that help you achieve your resolutions like Moleskine and Mint, but since it’s a weekend we are going to look at a non-profit organization. Since I haven’t come across any charitable organizations that help people achieve their New Year’s Resolutions, we’re going to look at an organization that helps people come to resolutions when they have conflict. Public Conversations Project is based in Watertown, MA, and they believe “that better communication and relationships are critical to long-lasting amelioration of conflicts that involve identities, core values, and worldviews.” If you can take on a similar set of beliefs, you’ll be primed for a successful New Year.

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Tagged as: communications, holiday, Internships, marketing, non-profit, program development

Spin Master

by Willy Franzen on December 23, 2010

I may be 26 years old, but I still love getting toys for Christmas. I don’t mean expensive gadgets—I mean real toys. In past years I received gifts like a Marshmallow Shooter and a Fisher-Price T.M.X. Tickle Me Elmo (only entertaining for about five minutes), and this year I got the most awesome remote control helicopter ever. It’s not an Air Hogs helicopter, but I’ve always been impressed with that particular brand. They do some pretty cool stuff when it comes to flying toys, so I thought that my Christmas List could help your job search. Spin Master is the Toronto, CA based company (with locations in the US) that owns the Air Hogs brand in addition to other toy brands like Aquadoodle, Bugville, Flick Trix, Liv, Moon Dough, Zoobles, and plenty of others. They make all kinds of stuff that you and I are too old to play with, but I guess you’d have an excuse if you interned for them.

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Tagged as: California, Canada, community management, customer service, design, flash, holiday, information technology, international, marketing, merchandising, public relations, sales, social media, software development, supply chain, toys, web development

Zorch

by Willy Franzen on December 20, 2010

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A while back I asked all of you if you’d be interested in One Day, One Internship t-shirts. There were a few people who e-mailed me, but I realize that the current production run of one t-shirt that I sometimes wear to gym is probably filling the market demand. Promotional items just don’t make sense for a small web-based company like mine, but they do for many other companies. And that’s why Zorch has been one of Chicago’s fastest growing companies over the past few years. They are “the exclusive supplier of branded merchandise for some of the largest corporations in the world.” They’ve built an online portal where more than “2 million end users source branded merchandise and signage.” They use Zorch because Zorch cuts out middlemen and optimizes the supply chain.

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Tagged as: Illinois, Internships, marketing, sales, supply chain

Hip Hop Caucus

by Willy Franzen on December 19, 2010

Having looked at as many non-profit internships as I have over the past three years, I must admit that many of the organizations start to blend together. It happens with companies too, but I feel as though there is distinctly less uniqueness in the non-profit world—maybe because competition affects the “marketplace” very differently when it comes to non-profits. It just seems that there are many organizations that fill similar niches. When I came across the Hip Hop Caucus, it stood out from the pack—probably based on the organization’s name alone—they just sound different. They’re a Washington, DC based non-profit organization that “aims to promote political activism for young U.S. voters using hip-hop music and culture.” Culture is always a great tool for pushing change forward, and hip hop culture is especially vibrant.

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Tagged as: activism, advocacy, development, environmental, green, Internships, marketing, music, non-profit, organizing, program development, public policy, social media, unpaid, Washington DC

Visions in Action

by Willy Franzen on December 18, 2010

It’s amazing what a single person can do to change the world. These days it’s as easy as ever. Whether you build a website that millions of people use or do volunteer work in a small town in Africa, you can have an amazing impact all on your own. And even better, you can find tons of people and organizations whom you can work with to magnify your impact. One of those organizations is Visions in Action. They are a Washington, DC based non-profit international development organization that “is committed to achieving social and economic justice in the developing world through grassroots programs and communities of self-reliant volunteers.” They work in Mexico, Liberia, Uganda, Tanzania, South Africa, and even in the United States.

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Tagged as: community development, education, finance, food, health care, international, international development, Internships, marketing, non-profit, program development, public health, unpaid, Washington DC

CytoSport

by Willy Franzen on December 17, 2010

A few days ago I started reading The 4-Hour Body by Tim Ferriss on my Kindle. I enjoyed his first book, The 4-Hour Workweek, and I like Tim’s blog, so I figured it was worth a read. It’s a little out there, but I find that there’s always something that I can learn from Tim whether it’s what he’s actually teaching or how he’s teaching it. Anyway, The 4-Hour Body focuses on hacking your body to improve performance, so most of the focus is on diet, exercise, and supplementation. I’m somewhat familiar with diet and exercise, but I’ve never used supplements beyond a few scoops of whey protein. I do know that supplements are big business, and one of the big players in the industry is CytoSport, which is based in Benicia, CA. They aim to provide the highest quality nutritional products to professional and amateur athletes striving to reach their potential,” and they do that one of the biggest brands in the space, Muscle Milk.

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Tagged as: California, fitness, food, food merchandising, Internships, marketing, nutrition, sales, sports

Solve Media

by Willy Franzen on December 16, 2010

In the past 15 days there have been 762 spam comments left on One Day, One Internship. Luckily, I have software that identifies most of them, so that I only have to look at 5 or so a day and decide for myself whether they are spam or not. Spammers are constantly looking for ways to pitch their wares, and most of what they do is completely automated. That means that one of the best ways to conquer spam is to verify that the person leaving a comment, signing up for a site, or sending a message is actually a human and not a computer pretending to be a human. One of the most successful ways to combat automated spam these days is called the CAPTCHA (here’s the Wikipedia entry) or “completely automated public Turing test to tell computers and humans apart.” I’m sure you’re familiar with CAPTCHAs, and you probably hate them. Unfortunately, they’re a way of life, even if they feel like a waste of time. Solve Media is a Philadelphia, PA based company that is putting the CAPTCHA to work. Yes, they think that they can make money off of the CAPTCHA, and I think they can too.

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Tagged as: advertising, business development, Internships, marketing, New York, Pennsylvania, sales

Bluefly

by Willy Franzen on December 14, 2010

I’m a big fan of buying stuff online, so I’m shocked when some of my friends tell me that they still buy everything at real brick and mortar stores. It’s so old fashioned. It used to be just books and electronics, but over the past years I’ve even started buying clothes and even shoes online. Companies like Bonobos and Gilt Groupe make online clothes shopping super easy, but they’re relative newcomers compared to Bluefly, which was was founded in 1998 in New York City. They’ve made a name for themselves by offering high end fashion brands at great values, and they’re as much a fashion company as they are an e-commerce company. Bluefly is pretty small—under 100 employees—considering that the company’s stock is publicly traded on the NASDAQ, but that’s not surprising considering that they made it through the late 90s and early 2000s.

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Tagged as: apparel, blogging, buyer, data, design, e-commerce, fashion, inventory control, marketing, merchandising, New York, online marketing, social media, software development, style, web development, writing

E-Poll Market Research

by Willy Franzen on December 13, 2010

You’d be amazed if you knew how much research went into every little thing that you buy, consume, watch, and wear. Many companies can predict exactly how you will respond to a given marketing message (and I’m not talking about Hunch), and if they can’t, they’ll find a way to find out. Market research has been around for a long time, but the Internet has really changed the way its done.
Now you can reach nearly any person or any group of people with a survey nearly instantly—and at an extremely low cost. The problem is that online surveys and polls can be plagued by low quality results (think about how tv news Internet polls get hijacked by online groups). We’ve seen some big social networks like LinkedIn and Facebook start moving into online market research, but there are some companies that have been doing it a lot longer. E-Poll Market Research is a perfect example. They’re a Los Angeles, CA based market research firm that has been around since 1997, and they’re experts at helping clients meet “extremely tight deadlines” and overcome “research challenges that demand non-traditional approaches.”

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Tagged as: California, data, Internships, market research, marketing, New York, paid, research, sales

Hunch

by Willy Franzen on December 10, 2010

Social networks are great. They help us maintain relationships more easily, while also introducing us to new people. The cool thing is that we’ve just scratched the surface with social networking. There’s a lot more value to come, and one of the things that I’m most excited about is social recommendations. Whether I’m looking for a restaurant, hotel, pair of shoes, or car, I want to be able to leverage the collective knowledge of my friends. Hunch is a New York City based startup that is doing exactly that. They’re “personalizing the Internet” by building “a ‘taste graph’ of the entire web, connecting every person on the web with their affinity for anything, from books to electronic gadgets to fashion or vacation spots.” They leverage the information that you’ve already added to your social profiles on Twitter and Facebook, and they also ask you a number of seemingly irrlevant questions to get a feel for what you might like.

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Tagged as: business development, e-commerce, interactive media, Internships, marketing, New York, online media, paid, social media, social networking, software development, web development

BrandMuscle

by Willy Franzen on December 8, 2010

While yesterday’s post was about a company that offers weekly deals on discounted gift cards, we did touch on how much growth there has been in local marketing. Local is tough because it requires customization. If you have only one store, you just go about business as usual, but if you’re a franchise of restaurants, for example, how do you ensure that your marketing messages and materials are tailored specifically for each market that you’re in? BrandMuscle is a Cleveland, OH based company that provides “expert local marketing services and develops robust web-based marketing software solutions that enable marketers to generate the absolute greatest return on their marketing investments.” They make local marketing easy, and they do it for some pretty big names.

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Tagged as: advertising, Internships, local, local marketing, marketing, media, Ohio, sales

JungleCents

by Willy Franzen on December 7, 2010

If you’re up on tech and startup news, then you probably heard about how Groupon spurned an estimated $6 billion buyout from Google and how LivingSocial just took on a $150 million investment from Amazon. Daily deals are huge business, while daily jobs are… growing. I’m not really a big fan of all of the “me too” startups in the daily deal space, but I came across one this morning that impressed me. It’s called JungleCents, and it’s based in San Francisco. While Groupon and LivingSocial have become so valuable because of their ability to develop relationships with local business, JungleCents is using lessons learned from these two giants but staying away from local markets. Once a week JungleCents offers a discounted gift card to an online retailer—it could be a major name or lesser known online boutique. You can get a gift card at a huge discount, and JungleCents takes a cut too.

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Tagged as: business development, California, e-commerce, Internships, marketing, sales, software development, unpaid, video, web development

FetchBack

by Willy Franzen on December 6, 2010

If you’ve been doing some online holiday shopping, you may have noticed a new Internet trend. Once you visit a company’s site, you keep seeing their ads on every other site you go to. It’s called retargeting, and it’s the next big thing in Internet marketing/advertising. Why? Because it’s often cheaper than other forms of advertising, yet way more effective. The way it works is that companies drop a cookie (see the Wikipedia entry on cookies to learn more) on your computer when you visit their website. Ad networks can read this cookie, and they know to show you ads for products that you’ve already shown interest in (which means that you’re way more likely to buy). Lately I’ve been seeing a lot of ads for Bonobos and TOMS Shoes. Hopefully you haven’t been shopping for anything too embarrassing. Anyway, retargeting is taking off, and one of the big names in the business is Tempe, AZ based FetchBack. In fact, they’ve already been acquired, but they still seem to be running independently.

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Tagged as: advertising, Arizona, business development, Internships, marketing, online marketing, sales, software development, web development

Spanx

by Willy Franzen on December 3, 2010

We’re trying to get as many readers as we can into awesome internships for the New Year. Help us out by spreading the word to your friends on Facebook. Use this link to tell your friends why they should be getting our daily e-mails.

Now that we’re right in the middle of the Holiday Season, it’s time to put on some weight! With Thanksgiving, Christmas cookies, and Holiday parties it’s hard not to add a few pounds, especially considering the natural tendency to pack on fat for hibernation once temperatures dip below freezing. Unless you’re headed for a tropical destination during your break, you might just want to give in and enjoy the month of December since you’re only one good New Year’s Resolution away from getting back into shape. The only problem is that you need to keep fitting into those awesome holiday pants you bought a couple years ago. That’s where Spanx can help you. They’re an Atlanta, GA based company that manufactures and sells “body shaping” undergarments. I’d heard of them before, but I just decided to check them out yesterday because I saw someone tweeting about the Spanx Men’s Line. I’m not in the market for any body shaping undergarments, but I think it’s pretty cool that they’re expanding their offerings.

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Tagged as: apparel, design, fashion, Georgia, information technology, Internships, marketing, public relations, sales

Prospectiv

by Willy Franzen on November 29, 2010

Since the deal above is for the guys (or girls who are buying gifts for their guys), we might as well take a look at a company that is a bit more targeted to the girls. And since it’s Cyber Monday, it only makes sense to focus on something that’s e-commerce related. That’s why we’re taking a look at Prospectiv. They’re a Wakefield, MA based company that specializes in “connecting brands with customers,” and they do that with a strong focus on customers who also happen to be women. Prospectiv’s specialty is online performance marketing, so they’re primed for even more success moving forward. Currently they’re generating “more than 50 million pre-qualified leads per year on a pay-for-results basis for clients, including many Fortune 1000 companies such as Procter and Gamble, Wal-Mart, Pfizer, Disney, Nestle and Schering-Plough.” That’s an amazing number, and I bet it’s only going to go up.

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Tagged as: advertising, affiliate marketing, business development, copywriting, e-mail, Internships, marketing, Massachusetts, New York, online marketing, sales, software development, web development, writing

The Forum for Youth Investment

by Willy Franzen on November 27, 2010

I’m sure that plenty of you are feeling unprepared for the world. Thinking about your future career can be intimidating, stressful, and overwhelming. The truth is that if you’re reading this, you’re probably more prepared than most people your age. In general our country’s youth aren’t as well prepared for adulthood as they should be, which is why The Forum for Youth Investment, based in Washington, DC, is so focused on their Ready By 21 program. The organization’s research shows that “only four in ten young people entering their 20s are doing well – healthy, connected and ready for college, work and life” while “two in ten are doing poorly.” The Forum for Youth Investment wants to change that. They’re calling for leaders in education, business, government and community-based organizations to change how they do business and start using “bigger goals, bolder strategies, better data and broader partnerships to improve programs for children and young people.”

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Tagged as: communications, editorial, education, Internships, marketing, non-profit, outreach, paid, program development, public policy, research, social media, Washington DC, writing

ePrize

by Willy Franzen on November 24, 2010

Now that we’re entering the holiday season, it’s time for all kinds of promotions, sales, and contests. The holidays can be financially stressful for a lot of people, which is why so many companies offer promotions that try to ease that burden a little bit. Black Friday sales are probably the most visible way that retailers do this, but you also see plenty of interactive promotions this time of year. If one of your favorite brands is doing a holiday promotion, there’s a decent chance that ePrize is behind it. They’re a Detroit, MI based company that offers a wide range of solutions—from sweepstakes to collect & win to loyalty programs. I’ve run contests on this site before, and it’s not easy to do effectively—especially if you don’t have experience. ePrize brings more of a decade of experience to the table, so they can ensure that their clients get a serious return on all of the free stuff that they’re giving away.

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Tagged as: design, flash, Internships, marketing, Michigan, New York, project management, promotions, sales, software development, training, user experience, web development

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