When I was a kid I was jealous of the kids who went to one of the other elementary schools in town because they had an awesome carnival. I was kind of a wimp about carnival rides, so the most intense ride that I would go on was called the Himalaya. All it did was spin you around kind of fast. While the painting on the ride was certainly accurate to the name, I’m not sure that it was a very good representation of Himalayan culture. The Rubin Museum of Art in New York, NY is. It’s “a dynamic environment that stimulates learning, promotes understanding, and inspires personal connections to the ideas, cultures, and art of Himalayan Asia.” It also won’t make you nauseous like the ride might.
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I sometimes get embarrassed by how many screens I use at once. I have legitimately browsed Facebook on my phone while I was sitting on the couch watching tv with my laptop on my lap and my iPad tuned into MLB.tv. Just typing that kind of makes me feel like an idiot, but that’s the way it is now. This provides an interesting dilemma for advertisers. When we only had one screen in the house (the tv), they didn’t get 100% of our attention. Now there’s a good chance that we won’t even notice the ad on the channel that we’re watching. Tremor Video is a New York, NY based company that is working hard to increase engagement with video advertising, and one way they’re doing it is by hitting you on every screen you own. Their mission is “to bring the certainty of science to brand marketing,” and it sounds like they’ve developed some pretty cool technology to do that.
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Two days ago we took a look at The Nerdery, a company that builds websites and apps for companies who have budgets with a capital B. They’re extremely good at what they do, but they’re not the guys to build your personal website (unless you’re a celebrity). If you’re looking for a do-it-yourself solution that will give you a great look at a really affordable price, then Squarespace might be worth considering. They’re a New York, NY based company that provides “elegant solutions that set new standards for online publishing.” They’ve already helped people create, host, and maintain 1.4 million websites, and they’re just getting started.
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Ahoy, matey! It’s International Talk Like a Pirate Day. I first learned of this bilge-sucking holiday when I was but a wee lad (actually it was freshman year of college from Dave Barry’s syndicated column in my school’s newspaper). Now that I’m an old salt, I tend to lose patience with all of the pirate talk after the first few Facebook posts and wish that some of my friends would walk the plank already. But I promise to have a good attitude this year, which is why we’re going to take a look at Pirate Brands. They’re a Sea Cliff, NY based healthy snack (I hear they prevent scurvy) company that is behind brands like Pirate’s Booty, Smart Puffs, and Potato Flyers. Could there be a better company to feature today?
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I don’t know if being a nerd has ever been cooler than it is now. As technology becomes more approachable, so do the people who make it. It’s even come to the point where kids who are anything but nerds are self-identifying as nerds by posting pictures of themselves wearing glasses on Instagram. They can call themselves whatever they want, but real nerds make stuff. That’s exactly what the nerds at The Nerdery do. The Nerdery is a Bloomington, MN based company (they also have an office in Chicago, IL) that partners “with creative minds and big thinkers to engineer and build award-winning interactive projects.” They’ve also managed to win a few awards for themselves including being named to the Inc. 5000 for five years in a row. This year they only came in at #1,041 with 305% three-year growth to $26.2 million in revenue. That’s ridiculously impressive.
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I’m getting married in Chicago next year. It’s going to be a pretty big wedding, and Chicago is surprisingly short on non-hotel venues that can handle our numbers. With the help of our wedding planner we visited a bunch of venues and finally chose one that is going to be great. Then we had to do the same thing for the rehearsal dinner. The trouble is that it’s extremely hard to figure out which venues are possibilities. Had I know about Eventup, it would have been a lot easier to get an idea of what’s out there. They are a Santa Monica, CA based startup (with a sales office in Chicago, IL) that offers a “marketplace that connects people who are looking to find and book the perfect venue for their event with venue owners who are looking to rent out their space.” It’s surprising that there isn’t already an established player in this space, but Eventup seems ready to fill the void.
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There’s currently a lot happening on the foreign policy front, and it’s hard to imagine a future where foreign policy isn’t even more important than it is now. Our world has become extremely interconnected, and it’s becoming more and more important that we get along with our neighbors. There are all kinds of non-profits working on these issues, and one is the Center for The National Interest, which is based in Washington, DC. The organization was founded by former President Nixon as the Nixon Center for Peace and Freedom, but they rebranded in 2011. They typically take the Realist perspective (here’s the Wikipedia article) on foreign policy, which is based on the belief “that mankind is not inherently benevolent but rather self-centered and competitive.”
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Many job seekers fail to realize how important it is to write well. With so much communication happening over e-mail, your ability to express your ideas clearly and forcefully through the written word will have a direct effect on your career outcomes (and that’s why you need to spend a lot of time on writing great cover letters). While writing is something that most of us work on throughout our lives, the most important development happens in our early years. That’s why 826 National works with 8 centers across the country that “offer a variety of inventive programs that provide under-resourced students, ages 6-18, with opportunities to explore their creativity and improve their writing skills.” The San Francisco, CA based non-profit “provides strategic leadership, administration, and other resources to ensure the success of its network of eight writing and tutoring centers.” The centers are located in Ann Arbor, Boston, Chicago, Los Angeles, New York, San Francisco, Seattle, and Washington, DC, and together they’ve serve about 30,0000 students each year.
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It’s a great time to be a sports fan. The pennant races have already heated up in baseball, and football is here. If there’s ever a time to go to a live, outdoor sporting event, it has to be now while the weather is still beautiful. I usually go to StubHub for tickets, but I’ve been tempted to use a new site called Vivid Seats. They’re a Chicago, IL based company that aims to “to reinvent the ticket purchasing experience.” Beyond sports, they also offer tickets for concerts, theater, and more. While I’ve generally been happy with the StubHub experience in that I can get the tickets that I want for a good price, but the user interface is terrible and the add-on fees seem exorbitant. I haven’t had the chance to try Vivid Seats, but from what it sounds like, the offer a superior ticket buying experience and a total cost that “is almost always the lowest on the web.”
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One of the best things about living in a big city like Chicago is that there are seemingly limitless sports leagues. I’ve only played volleyball so far, but I keep telling myself that I’ll do softball, dodgeball, and maybe even basketball. For a recent grad, sports leagues are a great way to meet new people and get in an exercise routine as you start your life in the real world. The one problem that I run into is that many of the leagues are disorganized and have terrible websites that are hard to navigate and use. LeagueApps is a New York, NY and Washington, DC based company that solves this problem through their “digital management and marketing solution for local sports leagues, tournaments and events.” It’s essentially a sports league in a box (a digital one at that).
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Happy new iPhone day! I’m like a kid on Christmas any day Apple has a keynote event. Some people may think that an announcement about the latest and greatest phone is trivial, but one analyst at J.P. Morgan seems to think that the iPhone 5 “could potentially add between 1/4 to 1/2%-point to fourth quarter annualized GDP growth.” I think that the impact could be more than that if the rumors about the iPhone 5 are true. Word is that they’re changing the size/shape and the dock connector. Anyone who buys the iPhone 5 will have to buy all new accessories too. That’s good news for a company like M-Edge, which is an Odenton, MD based company that “sells fashionable, protective cases for e-readers, tablets, and cell phones.” They came it at #91 on the Inc. 500 by riding Apple and Amazon’s wave to 3,185% three-year growth and $37.2 million in revenue.
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I remember when people used to be shocked that I would buy stuff online. They thought I was crazy to put my credit card number into a web form, and I though they were crazy for not thinking twice before giving their credit cards to random people who worked at stores and restaurants. While buying stuff over the Internet is now commonplace, you’d be shocked to know how painful and expensive it still is for businesses to collect payments online. It seems silly to spend a lot of time and money to make sure that your customers can pay you, but it’s kind of essential. Braintree is a Chicago, IL based company that is simplifying payments for online businesses. They solve many of the headaches, and they offer transparent pricing that makes it easy for merchants to estimate costs. The best indication that Braintree is offering a great solution for payment processing is their own growth–they ended up at #415 on this year’s Inc. 500 with 895% three-year growth and $9.9 million in revenue.
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There are some websites that I never intentionally visit, but I always end up visiting anyway. Links to their articles just pop up all over the place–Facebook, Twitter, Google, and even e-mails from friends. Business Insider is one of those sites. I’m not typically a huge fan of their content (maybe because they published an “article” that was derived completely from comments on our post about Bridgewater Associates), but they’re certainly prolific. They cover a wide range of verticals, which makes them a good source for students who want to stay current on news and events in a particular industry. Business Insider is based in New York, NY and was founded in 2007, and since then they’ve been able to drive a ton of traffic. That traffic has helped put Business Insider at #354 on the Inc. 500 with 1,055% three-year growth and $7.7 million in revenue.
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One of the most underrated life moments is when you learn how to read. Even though it’s more of a progression than a single point in time, I remember (almost) exactly where I was when I became a reader. My family was headed to Florida on an Amtrak train (we thought it would be fun, and it was… kind of), and I had a Super Mario comic book. Somewhere in North or South Carolina I went from stumbling through it to reading it. From that point on I was a reader and I had the ability to educate myself. Teaching kids not only to read but to love reading is one of the most important things that we as a society can do, which is why I love non-profits like The Literacy Lab. They don’t appear to be very big, but the Washington, DC based organization is aiming “to provide high-quality, individualized reading remediation to low-income students in order to increase their literacy skills, leading to increased academic success and greater opportunities in life.”
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I grew up along the coast of Long Island Sound and spent a few weeks every summer on Nantucket. As a result I’ve always had a fascination with coastal societies. I just love seeing how the natural environment shapes the way people live. Today it may be hard to imagine how a city as large and modern as New York, NY has been influenced by its natural surroundings, but the South Street Seaport Museum shows the history of New York City’s relationship with the sea. The museum “is dedicated to preserving and interpreting the history of New York as a port city.” They do this with “16 historic and contemporary installations interweaving the city, the sea, and the Seaport neighborhood.”
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Last weekend I was in Ithaca, NY for a wedding. It just so happens that I went to Cornell, so it was a homecoming of sorts for me even though the wedding was non-Cornell people. While I was there, I went into the campus store to look at the latest Cornell gear. Red may be a hard color to wear, but I spent four years mastering it. Unfortunately, I didn’t see anything that I liked. The best Cornell shirts are the ones issued to every athlete on campus (I have magically procured a few of these). Most of the stuff that you can buy is kind of lame. Tailgate Clothing is a Ankeny, IA based company that is solving this problem by bringing fashion back to collegiate apparel (here are some of their Cornell t-shirts). Apparently there was some pent up demand for this kind of merchandise (stuff that recreates “a forgotten era of timeless collegiate and classic American sportswear by incorporating vintage manufacturing methods, quality, workmanship, and an eye for details), as Tailgate Clothing has seen 1,153% three-year growth to $24.7 million in revenue (putting them at #327 on the Inc. 500).
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One thing that is frustrating me about this year’s version of the Inc. 500 is that so many of the companies are very similar to each other–especially the ones that tend to have jobs posted. While seeing the same business model on the list repeatedly should help you identify areas to focus your job search and develop skills, it’s not nearly as interesting. At this point I’m starting to look for the companies that stand out from the crowd. RealSelf is one of those. They are a Seattle, WA based company that is building “the most trusted community around the entire journey one takes with any medical-beauty decision.” Whether you’re looking for a travel destination, restaurant, book, or public restroom (I’m not joking), you can find a multitude of online reviews. There isn’t nearly as much information available about cosmetic surgery and other similar procedures. That’s why RealSelf has been able to grow at a 1,217% rate over the past three years.
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I don’t wear jewelry. As a result, the thing that I’m most nervous about in terms of getting married is having to wear and be responsible for a ring. It’s going to be a big change, but maybe I’ll like it. Some people think that jewelry can be a source of positive energy. I’m not sure that I buy that, but it’s working for Alex and Ani. They’re a Cranston, RI based company that “offers eco-friendly, positive energy products that adorn the body, enlighten the mind, and empower the spirit.” It’s hard to disagree with those claims when they’ve led to 1,454% three-year growth and $17.4 million in revenue. What I really like about Alex and Ani is the focus on recycled materials and local manufacture. The jewelry business can carry a lot of social costs, and Alex and Ani does a great job of avoiding them.
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Google really nailed it with search advertising. When you know what people are looking for, it’s really easy to show them advertising that they’re likely to respond well to. The promise of social media is that consumers will be targeted with even more relevant ads based on whom they know and what they like. In practice that doesn’t seem to be working out so well. There are similar approaches with far less hype and far more ROI. Just look at Resonate. They are a Reston, VA based company that “has pioneered a new model for using ‘Big Data’ to develop a sophisticated understanding of consumer values, attitudes and beliefs.” They came in at #235 on the Inc. 500 with 1,520% three-year growth to $9.8 million in revenue. They’ve done this by focusing on consumer’s values and belief systems–things like “patriotism, environmentalism, taste for luxury, or interest in innovation.”
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On Friday I visited one my Dad’s college friends at his workshop. He makes sails for traditional boats, and he’s been doing it for a long time. He doesn’t get a lot of incoming calls from potential clients (it’s a pretty niche business), but when he does, he almost always makes the sale (no pun intended). It’s because he has developed a process that shows potential customers that he’s undoubtedly the best guy for the job. He does it all by hand (even to the point of writing a personal letter), but it’s essentially automated. He spends about 15 minutes on it every morning, and that’s it. While that approach won’t work in a lot of business, nearly every company can benefit from automating parts of their marketing. Pardot is a company that provides software to do exactly that. They’re based in Atlanta, GA, and they came in at #172 on the Inc. 500 with 2,001% three-year growth and $7.4 million in revenue.
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I don’t know why adults even bother asking kids what their favorite class is. They’re obviously going to either say recess or make something up because they know that they’re not supposed to say recess. As a kid I felt bad for liking recess more than the rest of the school day, but now I realize that recess is totally underrated. It’s a time for social interaction, safe risk taking (or are monkey bars banned now?), decision making, and more. It’s also a fantastic way to get kids to burn off energy so that they can be more focused in the classroom. Playworks is an Oakland, CA based non-profit (but they work in cities across the country) that aims to “improve the health and well-being of children by increasing opportunities for physical activity and safe, meaningful play.” In other words, they’re all about recess.
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Last week in my write up on the U.S. Association Of Former Members Of Congress, I touched on the idea that our politicians might be more effective after they retire from public service. I think this is especially true for members of Congress who have no term limits and constantly need to worry about being reelected, but I think that presidents face similar pressures to follow the polls. Once they’re out of office, former politicians are free to work on the problems that they think are important. For President Clinton this work manifests itself through the William J. Clinton Foundation, which is Little Rock, AR and New York, NY based non-profit organization that aims to “improve global health, strengthen economies worldwide, promote healthier childhoods, and protect the environment by fostering partnerships among governments, businesses, nongovernmental organizations, and private citizens.”
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There’s a two in three chance that you found out about us from Google. That’s not by luck. Early on I realized that most job seekers don’t know where to look, so they go to search engines. I’ve put in a massive amount of work to ensure that the content that I create turns up when people search for stuff that I have answers for. This is called SEO, and it isn’t some sort of black magic–shortcuts don’t work in the long run. SEO and inbound marketing are about developing great content, organizing the information on your website in a coherent way, and getting other people to share it (mainly through linking). It’s a fascinating field that sometimes gets a bad reputation. I pass up writing about a lot of companies in the SEO industry because they don’t pass my smell test. Slingshot SEO does, and they also happen to have achieved a three-year growth rate of 2,391%–putting them at #136 on the Inc. 500. I really like what I see in Slingshot SEO’s methodology, and I’m also impressed by the Indianapolis, IN based company’s client list.
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Cornell University students! I’ll be on campus tomorrow (Friday). E-mail me at willy@onedayonejob.com if you’d like to meet up.
I usually try to eat a high protein, low carb breakfast. Eggs are the perfect answer, but I find eggs completely unpalatable. Instead I’ll usually cobble together a breakfast of bacon or sausage and some fruit, but that isn’t quite enough. Lately I’ve been having Greek yogurt, and I really like it. I haven’t tried Chobani, but they seem to have become the big name in yogurt these days. In fact, they came in at #117 on the Inc. 500 with some really impressive numbers. Their 2,662% three-year growth rate is far more impressive than higher growth rates because the Norwich, NY based company started with $23 million in revenue and grew to $633.9 million in revenue. They could sell a billion dollars in yogurt this year. That’s absolutely ridiculous when you consider that Chobani’s Founder Hamdi Ulukaya started the company because he “stumbled upon a classified ad for a yogurt plant recently closed down by Kraft.”
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I spend a lot of time meeting and talking with budding entrepreneurs. One thing that I’ve noticed is that people who are starting their first businesses often get too caught up in the administrative details. They want to incorporate, set up contracts, design a logo, get business cards, etc. It’s not that these things aren’t important–it’s just that there are far more important things (like validating your business idea or doing customer research). Still, there’s some legal stuff that absolutely needs to be done. Hiring a lawyer is too expensive, and using a boilerplate won’t quite do the job. What do you do? Go to Rocket Lawyer. They’re a San Francisco, CA based company that is “making legal work easier and more convenient for everyone.” Their online model has helped them reach #72 on the Inc. 500 with 3,672% three-year growth to $14.2 million in revenue. Rocket Lawyer uses automated technology to create custom legal documents for business and personal use. But they don’t just leave you there. Rocket Lawyer members (they charge a monthly fee for access) get “free document reviews” and “questions answered by local attorneys.” Additionally, Rocket Lawyer has “pre-negotiated lower rates with local attorneys” so that customers can save money when they do need more than a document.
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I have to admit that this year’s version of the Inc. 5000 has disappointed me so far. Maybe it’s because I’ve already covered many of the most interesting companies in the top 50 (Acquia, Red Frog Events, Nasty Gal, Leadnomics, Spongecell, and Gemvara), but a lot of the other businesses at the top of the list don’t even have Careers pages. That doesn’t mean that you can’t reach out to them if you find them interesting, but I’m not going to do a write up on them unless their stories are super compelling. After looking through the first 51 companies, I came across Elemental Technologies at #52. They’re a Portland, OR based company that has achieved 4,518% three-year growth by being “the leading supplier of video processing solutions for multiscreen delivery.” What does that mean? Elemental Technologies develops technology that enables media companies to deliver the same video content experience across a variety of devices.
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It’s my favorite time of year again. It has nothing to do with the end of summer–it’s Inc. 5000 time. In case you’re new to this, every year Inc. Magazine publishes a list of the 5,000 fastest growing privately held companies in America. It’s awesome (except for Inc.’s bush league decision to require registration to use the list this year). The Inc. 5000 is an amazing source for job and internship prospects, which is why I usually spend the month after the list is released running through it and looking for the best options for new grads. This year we’re going to start with #7. AdRoll is a San Francisco, CA based advertising startup that specializes in retargeting. Retargeting is showing ads to people based on site’s that they’ve already visited–you’ve probably noticed some ads following you around the web–that’s retargeting. It’s a huge and growing sector of the online ad business, which is why AdRoll has seen 11,082% three-year growth to $12.4 million in annual revenue.
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One of the things that I find strangest about American politics is that older people are generally far more worried about the debt situation than young people (even though it’s the older generations that is responsible). At some point we won’t be able to kick the can any farther down the road, and I fear that time will come just as our generation is hitting its prime. It’s an extremely serious issue, but it’s one that is hard to take seriously when you’re young. The Can Kicks Back is an organization that is trying to change that. Though they haven’t launched yet (their website says Fall 2012), the “Millennial-driven campaign to solve America’s fiscal crisis” will be based in Washington, DC. I would have thought that The Can Kicks Back would already be more active considering that the election is barely 2 months away.
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Judging from the current approval ratings, the American people are planning on making a lot more former members of Congress in the upcoming election. Since a group of people with an overall 80% disapproval rating might struggle to find work after they’re relieved of their jobs, we’ll need to find something for all of them to do. Luckily, there’s the U.S. Association of Former Members of Congress, which is a Washington, DC based non-profit organization that “utilizes the unique skill sets of its 600 members to provide pro bono public service programs and initiatives both at home and abroad.” Apparently, the organization used to be just a “conduit to keep former Members in touch with each other and create social activities” but has evolved to be something far more valuable. As much as I like to make fun of members of Congress, I realize that they’re for the most part extremely smart people with exceptional experience and political leverage. That’s a valuable combination, and a non-profit is a great place to put it to work.
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unpaid,
Washington DC
Occasionally I come across a company that I’m shocked that I’ve never heard of before. You’d think that after writing about more than 1,700 companies, there wouldn’t be many surprises left. That couldn’t be farther from the truth. Just look at Silver Chalice. It’s a Chicago, IL based company that “builds and operates a fast-growing portfolio of high-value digital media businesses in the fields of sports and entertainment.” The company’s Chairman happens to be Jerry Reinsdorf–yes, the same Jerry Reinsdorf who owns the Bulls and White Sox. I love sports. I love tech. I live in Chicago. I should have heard about them at some point, but it seems that Silver Chalice likes to keep a low profile. I can’t really figure out why they’d want to do that, but the last major press coverage that they got was in 2009 right before they publicly launched. Back then the company was described as “an outside company to supplement the team’s core operations” (in reference to the White Sox).
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Tagged as:
accounting,
advertising,
Colorado,
entertainment,
Illinois,
interactive media,
Internships,
marketing,
media,
media planner,
mobile,
paid,
planner,
project management,
software development,
sports,
video,
web development
