Today is Opening Day of the NFL season! I’m probably less excited about that than the average American male (I’m a baseball guy), but it’s still a really big deal. Sports generate tons of economic activity. I know people who go to ridiculous lengths to get an edge for their fantasy teams, so you can just imagine how far actual teams and players will go (cough… PEDs). Some of the biggest advancements outside of biotechnology have come on the video side. Hudl is a Lincoln, NE based company behind many of those innovations. As they put it, they “help coaches and athletes win with video.” The technology must be working because Hudl just landed at #149 on the Inc. 5000 with 2,535% three-year growth to $14.1 million in revenue.
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As I’ve spent more time with the annual Inc. 5000 lists, I’ve noticed quite a few trends. Some carry on from year to year (companies that land government contracts grow really fast), while others are more fleeting. One trend that is continuing to gain strength is the growth in the advertising industry-especially for companies that focus on data and optimization. Videology is a perfect example. They’re a Baltimore, MD based company that has developed “a video advertising technology that works across all video screens to connect brands with those consumers they most want to reach” (“all screens” is definitely a buzzword/trend now). This platform has led the company to #136 on the Inc. list with 2,727% three-year growth and $137.5 million in revenue. Four-digit growth is so much more impressive when it leads eight and nine-digit revenue.
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When I was a freshman at Cornell, my dorm had these awesome vending machines from Cornell Dining. Instead of soda, candy bars, and chips, you could get apples (grown on campus), milk (from cows that live on campus), and sandwiches. We had the other kind of vending machines too, but who wants to eat a candy bar when you can get a fresh apple? Ok, maybe that’s not the right question to ask, but vending machine food is usually the lowest common denominator. It may offer a quick fix to your hunger problem, but it’s not really a solution. HUMAN Healthy Vending is changing that. They’re a Los Angeles, CA based company whose “1,000 state-of-the-art machines serve healthy items to thousands of people everyday in 40 States, Canada, and Puerto Rico.” Maybe I was wrong about people wanting candy bars instead of apples considering that HUMAN Healthy Vending landed at #168 on the Inc. 5000 with 2,378% three-year growth to %9.2 million in annual revenue.
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California,
food,
Internships,
marketing,
nutrition,
online marketing,
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social media
We all know that you can’t wear white after Labor Day. It’s a rule. However, unless you’re a cowboy (or you read our profile on Stetson from 5 years ago), you probably didn’t know that there’s a similar rule about cowboy hats. Today’s the last day to wear a straw hat. Tomorrow you must break out the felt hat. And if you own a cowboy hat, there’s a really good chance it was made by Resistol. They are a Garland, TX based company that sells about a million hats a year, which apparently makes them the largest headwear manufacturer in the world. They don’t have a Jobs page, but they have to have a lot of employees to produce that many hats. I did find some evidence of internships and other jobs, so use Resistol’s Contact page to investigate further.
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apparel,
fashion,
holiday,
Internships,
Texas
While people say that technology is making us dumber, I’m convinced that the Internet is pushing us to focus on our writing again. There’s no doubt that our generation communicates through the written word more than our parents’ generation did, but we need to understand that text speak often isn’t the answer (tho it can b… sometimes). The reality is that most young people are natural storytellers, they just need a little help directing their creativity. The Telling Room is a Portland, ME based non-profit that helps them do that. The organization’s goal is “to build confidence, strengthen literacy skills, and provide real audiences for [its] students.” They work with young people from the ages of 6 to 18 with a belief “that the power of creative expression can change our communities and prepare our youth for future success.”
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education,
grant writing,
Internships,
Maine,
non-profit,
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unpaid,
writing
We moved to a tree lined street recently, and I love it. I can walk out my door on a 90 degree day, and it still doesn’t feel oppressively hot. My car is nice and cool when I get in (though it tends to get covered in bird poop), and if it rains, it has to rain pretty hard to actually get me wet. Soon the leaves will fall off and it will get colder, and then the sun will shine through the branches and keep things a little warmer. Trees make living in a city way better. That’s the premise behind Canopy, a Palo Alto, CA based “environmental nonprofit that engages the community in the growth and care of our urban forest.” While they only focus on Palo Alto and it surrounding communities, they’re making a big difference through the power of trees.
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botany,
California,
environmental,
forestry,
green,
horticulture,
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non-profit,
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unpaid
On Tuesday we talked about DataXu and how they’re helping advertisers make the most of their advertising budgets by crunching tons of data. Unsurprisingly, publishers want in on the optimization action too. I’ve seen firsthand how a few tweaks to an advertising setup can have momentous impact overnight. While Altitude Digital doesn’t take a big data approach like DataXu, the Denver, CO based company does “empower publishers to effectively monetize and optimize their online display, video and mobile inventory.” Doing that well has landed them at #54 on the Inc. 5000 with 5,162% three-year growth to $11.4 million in annual revenue.
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business development,
Colorado,
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software development,
unpaid,
video,
web development
I’ve mentioned before that I love watching Million Dollar Listing on Bravo. In the latest episode, one of the realtors is working with an extremely “motivated” couple who are itching to burn a few million dollars on a house, yet the agent can’t find anything on the market that meets their specifications. This is the kind of problem that agents want (the agent ends up finding them a house and getting the commission). Non-serious buyers and sellers can cost agents a ton of money, so any way to figure out which clients are ready to act is extremely valuable. That’s exactly what Zurple offers. They’re a Carlsbad, CA based company that builds software focused “on one thing — starting conversations between Realtors and leads that culminate in closed transactions.” They came in at #33 on the Inc. 5000 with 7,112% three-year growth to $7.7 million in annual revenue.
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I try to avoid going to the doctor at all costs. While I’m not one of those people who constantly self-diagnoses via WebMD, I do try to use the Internet to inform my decision on whether an office visit is necessary (it usually isn’t). Most younger people are like me, they turn to the web first when they have a health issue. Patient Conversation Media is a company that aims to be found when people make those initial searches. They are based in Austin, TX, and they publish “doctor-reviewed health-related content online for consumers” and use that influx of traffic to connect “patients to [their] network of physicians and other health care providers.” Patient Conversation Media came it at #22 on the Inc. 5000 with 8,782% three-year growth to $9.8 million in annual revenue.
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health care,
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medicine,
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seo,
Texas,
web development,
writing
Targeting advertising used to be pretty simple–all you had to do was buy ads in the places that your target market frequented. Whether it was a billboard, commercial, or print ad, your first concern was where the ad would be placed. While the basic principles of advertising haven’t changed, the way that we target ads has. There are now far better ways to reach someone than to assume that they’re part of some large group. Today’s advertisers have access to massive amounts of data, but they need to know what to do with it. It may seem like overkill, but there are actually NASA and MIT scientists working on this stuff. Some of them are DataXu, a Boston, MA based company whose “platform enables [their] clients to manage and optimize marketing investments across all digital channels, realizing significant performance and cost benefits.” DataXu came in at #5 on the Inc. 5000 with 21,337% three-year growth to $87 million in revenue.
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California,
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Illinois,
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Massachusetts
This is my favorite part of the year when it comes to One Day One Job because all of those annoying kids finally go back to school. Just kidding. I actually love late August for a completely different reason: the Inc. 5000 is released. In case you aren’t familiar with it, it’s a ranking of the 5,000 fastest growing privately held companies in the United States. The metric that they use is three-year revenue growth, and that makes the list an amazing tool for finding up and coming companies with great career opportunities. This year Fuhu came in at #1 on the list with 42,148% three-year growth to $117.9 million in revenue. The El Segundo, CA based company that aims to be “the leading designer, seller and innovator of ‘thoughtful’ consumer products and services for children.” When you make stuff that kids like, parents empty their pockets.
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California,
Colorado,
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retail,
software development,
technical support,
toys,
web development
Entering third grade was a big deal for me. It had nothing to do with school though. It was all about the fact that I was eligible to become a member of Wakeman Boys & Girls Club. That meant that a three minute walk from my house gave me access to bumper pool, ping pong, and basketball. I absolutely loved it. While it was mostly fun and games for me, I knew that there was more to the club than that. We were required to take our hats off when we entered the club, and all of the rules were enforced strictly, but fairly. It wasn’t a place to go and get into trouble. That’s exactly what Boys & Girls Clubs of America wants. They are an Atlanta, GA based national non-profit with clubs all across the country that aims to “promote and enhance the development of boys and girls by instilling a sense of competence, usefulness, belonging and influence.”
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My wife’s first job was as a management consultant. It came with lots of travel and a serious expense account. When you’re running thousands of dollars in expenses through your credit card on a weekly basis, you need to be savvy about how you do it. Not only will it help you keep your credit clean, but you can earn all kinds of rewards and perks, so opening a business bank account and a personal one will help you with your finance. Luckily for Amy, she worked with a bunch of huge nerds. They had already put in the hours to figure out the optimal decisions for a typical consultant, and they put together documents detailing the pros and cons of every possible option (which credit cards to get, which loyalty programs to use, where to stay, and much more). While your situation probably won’t be as extreme, it’s still important to make the right personal finance decisions. If you don’t have nerdy co-workers, you can go to NerdWallet. They’re a San Francisco, CA based company that “empowers consumers to make better decisions about their personal finances, travel plans, health bills, or higher education.” NerdWallet does all of the research, and you just have to make the choices that best fit your lifestyle
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Amy and I have been in our new place for just over a month now. We love it, mostly because our landlord allowed us to get a puppy (but the neighborhood, deck, and everything else are pretty awesome too). We did a lot of looking on Zillow, Redfin, and other sites, but they all offered pretty disappointing experiences (lots of junk listings and hard to use interfaces). We eventually ended up using a real estate agent, and she found the rental for us. I was the first person to say that real estate agents were being made obsolete by websites, but my recent experience proved me wrong. Still, the web keeps becoming a better and better tool to find a place to live. Lovely is a San Francisco, CA based startup that is playing a role in the progress. They know “how painful it can be to rent an apartment and think it should be faster, easier, and more transparent.”
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When you look at a bunch of advertising and communications agencies, you start to see a lot of the same words. They all claim to excel in areas like strategy, creative, and insights. You’ll often see the word innovation used, but it’s not always listed as a core competency. One word that I wasn’t expecting to see on an agency’s capabilities page is “culinary,” but that’s the exact word I found on the Sterling-Rice Group What We Do page. They are a Boulder, CO based “strategy, innovation, and communications firm that grows businesses and builds brands in considerable ways,” and they clearly have separated themselves from the pack by being total foodies in addition to everything else that they are.
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advertising,
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brand management,
Colorado,
communications,
copywriting,
culinary,
food,
innovation,
Internships,
marketing,
paid,
public relations,
strategy
From the beginning One Day One Job has been built on top of WordPress. To many it’s simple blogging software, but it’s amazing how far you can take it with a little bit of tweaking. The problem with self-hosted WordPress (as opposed to WordPress.com) is that it requires running your own server. You can find a host that makes it easy to get started, but as soon as your site starts to grow, you’ll run into problem after problem. I used to spend at least a week’s worth of workdays every year worrying about server stuff (downtime, optimization, security, and all kinds of other details). That all changed when I moved my sites to WP Engine. They are an Austin, TX based company that “host tens of thousands of the 75 million WordPress sites and apps on Earth.” I’ve had almost zero downtime since I switched, but more importantly, I no longer worry about my server configuration (and I’m even paying less than I used to for hosting).
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systems administration,
technical support,
Texas
I’m torn on the topic of Quantified Self (a movement of people who collect as much data on their lives as possible). Part of me loves taking an analytical, data-based approach to self-improvement, but another part of me thinks that it’s easy to waste a lot of time measuring stuff that isn’t all that important. With that said, I dream of one day owning (or even creating) an analytic toilet that gives you all kinds of information on your overall wellbeing. Pixie Scientific has an interesting take on that idea. They realized that some of the people who have the most sensitive health don’t use toilets, they use diapers, and as a result, the New York, NY based startup is developing “smart diapers.” They look and work like regular disposable diapers, except they provide vital health information to parents and doctors.
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biotechnology,
consumer products,
health care,
Internships,
medicine,
mobile,
New York,
paid,
research,
science,
software development,
web development
I’m fascinated by Japan. I’ve never been there, but my wife and I are planning a trip there for our honeymoon. There’s an intensity to the culture that I absolutely love, but there are also some things I just don’t get. Pepsi flavored Cheetos is one, and anime is another. In case you didn’t know, anime is the Japanese word for animation. But here in the U.S. it’s typically used to describe “a Japanese-disseminated animation style often characterized by colorful graphics, vibrant characters and fantastic themes” (at least that’s what Wikipedia says). While anime isn’t for me, A LOT of people love it–and most of them are adults. Crunchyroll is a San Francisco, CA and Tokyo, Japan based company that caters to this audience by offering “the leading global video service for Japanese Anime and Asian media.”
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animation,
bilingual,
brand management,
customer service,
design,
events,
international,
Internships,
Japan,
marketing,
media,
mobile,
software development,
translation,
user experience,
web development
I didn’t start cooking until my sophomore year of college, but I picked it up pretty quickly once I was off of a meal plan. If I was trying something new, I’d look up a basic recipe, but for the most part I just learned a few basic concepts and used those to come up with my own preparations. This made trips to the grocery store fun. I’d invent a meal based on what I saw at the store, and then try to make it at home. I’ve been doing that ever since, and I love it, but some people don’t want to spend the time shopping and creating meals even though they still would like to cook dinner at home. HelloFresh is for them. It’s a New York, NY based company (actually it’s Berlin, Germany, but the U.S. business is based in NYC) that offers weekly subscription packages that include recipes and all of the ingredients to make healthy, delicious meals. It’s kind of like those brownie mixes that come in a box (all you have to do is follow the instructions), except the end result is a dinner that your mother would approve of.
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food,
Germany,
grocery,
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While I love the economics of building a business entirely online, there’s still something that feels hollow when I tell people that I make and run websites for a living. Maybe it’s the fact that a solar flare could wipe out everything that I’ve done (though you could say the same about an asteroid for any business). Deep down there’s a part of me that wants to build, market, and sell a tangible product. Unfortunately, that’s way harder than building a website. Maker’s Row plans on changing that. They’re a New York, NY based startup that wants “to make the manufacturing process simple to understand and easy to access.” While 3D printing is getting a lot of hype right now, almost all products are made by more traditional manufacturers. If you want to make something, you’re going to need to find someone to manufacture it for you. Maker’s Row will help you find them.
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apparel,
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People are completely irrational when it comes to travel deals. Sometimes it means wasting an entire day of a five day trip in some random airport (in the opposite direction of where you’re headed) to save a hundred bucks. Other times it means spending hours looking for the best fare only to end up paying more than if you had booked right away. It’s almost become a sport–even really rich people do this–and that’s why travel websites are such a great business. You can get a ton of attention for only saving people a few bucks. Smarter Travel Media is a Boston, MA based company that has developed “a unique group of online travel planning brands” that cater to the massive number of people who gain immense pleasure from getting the best fare or rate. The brands include Airfarewatchdog, BookingBuddy, Tingo, OneTime, Smarter Travel, and SniqueAway.
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Massachusetts,
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production,
social media,
software development,
travel,
united kingdom,
web development
While yesterday’s organization’s name was a play on Rhodes Scholar, Road Scholar has no affiliation with The University of Oxford. Today’s company does. The Oxford University Press is not only a department of the University, but it is also “the world’s largest university press with the widest global presence.” You can trace its origins all the way back to 1478; however, their U.S. presence only dates to 1896. Oxford University Press now has two offices stateside–one in New York, NY, and the other in Cary, NC (there other offices all around the world). They both play a big part in furthering “the University’s objective of excellence in research, scholarship, and education by publishing worldwide.”
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North Carolina,
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product development,
public relations,
publishing,
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social media
I never went on a study abroad trip while I was in school, so I figured that I had missed the boat. Little did I know that there are educational travel opportunities for people of all ages. Now probably wouldn’t be a great time for me (new wife, new puppy, new apartment), but maybe it would make sense later in life. If I do end up doing an educational travel adventure, I’ll definitely take a look at Road Scholar. They are a Boston, MA based non-profit that “offers 5,500 educational tours in all 50 states and 150 countries.” The organization was founded as Elderhostel in 1975 “to provide people over the age of 60 with low-cost educational and cultural programs,” but they seem to have committed to the Road Scholar branding as of late. My guess is that the word “elder” wasn’t helping them out in terms of getting people to sign up for their programming.
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Vermont
While I love meat (I told you about that yesterday), I love the outdoors even more. There are all kinds of ways to enjoy nature, but I think that hunting and fishing are two of the best (they’re also a great way to get protein). It may seem that these sports lead to the depletion of resources, but in reality hunters and fishermen are some of the most ardent conservationists around. Theodore Roosevelt is a perfect example. The guy was a total badass–the Presidency was probably the most boring part of his life (except when he was campaigning, got shot, and finished his speech). While Teddy killed a lot of animals during his lifetime, his conservation work has had an amazingly positive impact on wildlife. That has continued with the Theodore Roosevelt Conservation Partnership. They are a Washington, DC based non-profit that “strengthens laws, policies and practices affecting fish and wildlife conservation by leading partnerships that influence decision makers” to “guarantee all Americans quality places to hunt and fish.”
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Washington DC
I love meat. I even got an A+ in the Meat Science course that I took in college (it wasn’t nearly as easy as it sounds). In my opinion, animal protein gets an unfairly bad rap for being unhealthy. I went on a diet of mostly high-fat meat and vegetables before my wedding, and lost forty pounds–there’s no way that I’m not healthier because of that. However, there are plenty of people who feel that animal-based diets have significantly negative health and environmental repercussions. Many of them would like to be able to enjoy meat, but can’t because of what they know, think, or feel. Beyond Meat is going to change that… kind of. They are a Manhattan Beach, CA (headquarters) and Columbia, MO (plant) based company that is “focused on perfectly replacing animal protein with plant protein where doing so creates nutritional value at lower cost.” I’d rather just eat a nice steak, but all the veggie burgers and seitan ribs are proof enough that there’s a market for this kind of stuff.
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Missouri,
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Nearly every Internet business needs to either buy or sell traffic to make a profit. Companies like Google and Facebook are the ultimate traffic sellers, while companies like Amazon, Expedia, and GEICO are massive traffic buyers. (There are some companies like Ask.com that do both and play the arbitrage game.) Companies on both sides of the transaction are always looking for a new edge. For traffic buyers, they want cheaper, higher quality clicks. For the sellers, it’s all about finding new ways to get users to click. Taboola is a New York, NY based company that serves both parties quite well. Put not all that simply, “publishers, marketers, and agencies leverage Taboola to retain users on their site, monetize their traffic and distribute their content to drive high quality audiences.” Taboola’s tagline is “content you may like.” I find that interesting, because the average Internet user won’t ever realize that he or she is interacting with Taboola.
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New York,
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technical support
When I was growing up, I was anything but a youth against establishment. My school had a dress code, and I’m not sure that I ever violated it (ok, I may have forgotten to wear a belt once or twice). Even outside of school, I wore the same khaki pants that I had to wear at school (but with sneakers and a t-shirt of course)–I think I outgrew my last pair of jeans in 7th grade. It shouldn’t be a surprise that I’ve never owned anything from Volcom. In case you’re not familiar with the brand, they’re a San Clemente, CA based “designer, marketer and distributor of premium quality young men’s and young women’s clothing, accessories and related products.” The company was founded in 1991, and came out of Orange County boardsports culture.
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unpaid
When I proposed to Amy, I had no doubt that she was going to say yes–even if I did it with a Ring Pop. Still, I thought it was only right to follow tradition and plunk down a bunch of money on a diamond. While some people see such an expenditure as wasteful, others just don’t like what a diamond means. They want a more socially conscious option. The good new for those people is that ethically produced diamonds do exist, and Brilliant Earth is a company that is hoping to make them the norm. Brilliant Earth is based in San Francisco, CA, and they are “the leading supplier of conflict free diamond jewelry.” It all started with two Stanford students, one of whom was about to get engaged. She wanted a ring that represented her values but was still something that she wanted to wear for the rest of her life. She and her fiancé struggled to find what they were looking for, and as a result Brilliant Earth was started to make the process easier for other couples looking for the same thing.
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gemology,
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Internships,
inventory control,
jewelry,
Logistics,
operations,
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social venture,
supply chain,
sustainability
I remember when social media was a great way for upstarts to get a lot of attention. It wasn’t that long ago, and it’s still possible, but we’re already at the point where big brands dominate social. Why did this happen so quickly? Because brands can afford to throw big bucks at expensive agencies to do social for them. One of these agencies is BLITZ, a Santa Monica, CA based company that makes “brands Favorites by building digital ecosystems that result in durable connections between brands and consumers.” And when they say brands, they mean BRANDS. We’re talking Nike, Dell, Adobe, Starbucks, Red Bull, Disney, Microsoft, and lots more.
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advertising,
brand management,
California,
design,
graphic design,
interactive media,
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marketing,
media planner,
online marketing,
outreach,
project management,
social media,
software development,
strategy,
web development
While the USA may be the only country with America in its name, it’s not the only country in the Americas. Our region encompasses much of the Western Hemisphere and has an amazing diversity of geographies, cultures, people, and more. While most of us seem to get along pretty well compared to other parts of the world (at least recently we have), it’s still important to foster an even better inter-American relationship. That’s exactly what Americas Society/Council of the Americas does. They are two New York, NY based non-profits in one that aim to improve relations across the Americas. The Americas Society “is the premier forum dedicated to education, debate, and dialogue in the Americas,” while the Council of the Americas “is the premier international business organization whose members share a common commitment to economic and social development, open markets, the rule of law, and democracy throughout the Western Hemisphere.”
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