Big day today–not only is it St. Paddy’s Day (in the past we’ve looked at General Mills, Shamrock Foods, and Luck Stones) but it’s also the first day of the NCAA Men’s Basketball Tournament. What ties those two celebrations together (besides being excuses for drinking during the day)? Shoes! It’s a little-known fact that all leprechauns are shoemakers, and we know that all basketball players love a good pair of kicks. That’s why we’re going to take a look at Wolverine World Wide, a multi-brand shoe company based in Rockford, MI. Their brands include Bates, Cat Footwear, Chaco, Cushe, Harley-Davidson Footwear, Hush Puppies, HyTest, Merrell, Patagonia Footwear, Sebago, Track ‘n Trail, and Wolverine, almost all of which are targeted towards rugged, outdoorsy customer bases. Most of the brands don’t offer great footwear for playing basketball, but they have plenty of shoes for leprechauns that wants to cause mischief and trek to and from the end of the rainbow.
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I can’t remember the last time that I bought a greeting card, but I can remember the last time that I was part of the purchasing process. A good friend of mine was getting married, and he needed a card for his soon to be wife. Because of the dearth of cards for brides from their grooms, I made it my job to suggest alternatives. Trying to convince a stressed out groom to give his new wife a condolences card probably isn’t the nicest thing to do, but it’s certainly entertaining. Yes, greeting cards can be funny, but there’s more to them than that. That’s why American Greetings calls themselves the “leading manufacturer of innovative social expression products that assist consumers in enhancing their relationships.” The Cleveland, OH based company is the largest publicly-traded greeting card company in the world, and their brands include American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings, and Papyrus along with a number of other paper products and online brands.
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Because I started my business without any post-graduation work experience, I’ve had to rely on free resources to learn the tricks of the trade. Sites like Hacker News, SEOmoz, Mixergy have been unbelievably valuable to me. But you can only get so much for free. Fortune 500 companies budget millions and millions of dollars to ensure that their leadership teams are well informed and well advised. One place that 80% of Fortune 500 companies go for advice is The Corporate Executive Board. They are an Arlington, VA based company that helps “senior executives at the world’s leading organizations… and their teams with actionable insights, analytic tools, and advisory support to quickly and confidently focus efforts on what they need to know, and do, next.” The Corporate Executive Board spun off from The Advisory Board Company (they focus only on healthcare and higher education) in the late 90’s, and that was later followed up with an initial public offering.
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Ever curious about the business behind One Day, One Job and One Day, One Internship? Read this interview I did with The Startup Foundry.
I never took an Accounting class, but I do run a business, so I need some knowledge of keeping the books. I may have never learned the formal definition of “accounts receivable,” but I certainly know it in practice. Right now there are 7 businesses that owe me money for advertising. That’s an asset worth something, but it’s not quite as valuable as actually having the money in the bank. Luckily, running this business is cheap, so cash flow is never an issue. For many other types of businesses, cash is vital. The month or two that they give debtors to pay invoices can be extremely costly (in terms of risk and the time-value of money) because it limits the businesses’ ability to make short-term investments like buying products wholesale to sell retail, paying for advertising, or making payroll. The Receivables Exchange is a New Orleans, LA (headquarters) and New York, NY based company that fixes this problem. They allow business to auction off their accounts receivable for cash. Businesses obviously have to pay a premium for the cash that they get, but it allows them to make short-term investments that should be far more valuable than the fees they pay to the buyers of their accounts receivable.
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Interested in the intersection of media and public policy? Then you have to check out the Washington Media Scholars Program.
It’d be pretty cool to have your home turned into a museum. Not only would it mean that you lived in a pretty sweet place, but it would also mean that you made enough of a mark on history for people to actually want to learn about your life. There’s no better example of someone worth learning about than Thomas Jefferson. Not only did he write the Declaration of Independence, but he was also the third president and founder of the University of Virginia. It’s no surprise that he ended up on both the two dollar bill and the nickel. Anyway, many might expect Jefferson’s Monticello to be run by the government, but it’s actually managed by a non-profit organization called the Thomas Jefferson Foundation in Charlottesville, VA. They’ve been maintaining Monticello and 2,500 of its 5,000 acres for nearly 90 years with a dual mission of education and preservation, which is a great service to our country and its history.
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Washington Media Scholars Foundation is our sponsor this week. They have an awesome case competition for students interested in Media careers. You can win a $3,000 scholarship, so find out more here.
Tracking people down isn’t all that hard anymore. If you want to find someone, there’s a really good chance that a simple Google search will give you a good enough lead to find some contact information. You should know all about this if you’re going about your internship search properly. If you haven’t tracked down someone at a company that you want to intern for and offered to buy him or her lunch, then what are you wasting your time doing? You should be able to get by with free tools, but sometimes you need something a little more powerful. ZoomInfo is a Waltham, MA based company that offers “continuously updated, multi-sourced, highly relevant business information and unrivalled tools to quickly pinpoint contacts and accelerate success.” ZoomInfo’s database “spans five million businesses and 50 million employees,” so if you’re looking for a company or a person, there’s a good chance that they have info on them.
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There’s only one thing more annoying than getting spam in your inbox—getting real messages sent to your spam box. Unfortunately, because spam is such a problem, ISPs are extremely strict about which e-mail messages get through spam filters. This can sometimes be a problem when you’re sending e-mail individually, but it becomes a much bigger problem when you’re sending bulk. Whether you’re sending hundreds of thousands of messages a month like I am or billions of messages a month like Facebook does, you have to ensure that your e-mails get to your users inboxes. It’s a complicated science, but there are companies that specialize in e-mail deliverability. One of—if not the biggest name in the industry is Return Path. They’re headquartered in New York, NY with major offices in Broomfield, CO and Sunnyvale, CA, and they’re experts on all of the issues surrounding e-mail deliverability and spam detection.
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The other day I read a fascinating article about a Canadian guy who figured out how to determine whether scratch-off lottery tickets would be winners… without scratching them off. He decided not to take advantage of his discovery, because he realized he made more money as a statistician then he would have made taking advantage of the flaw. When he tried to tell the Ontario Lottery and Gaming Corporation, they thought he was some crackpot and ignored him. Finally, he got their attention when he sent them 20 tickets with predictions of their outcomes—he was right on 19 out of 20 of them. The article mentioned the names of a few U.S. based companies that work in the scratch-off lottery games, and I instantly wondered whether they had any internship. One of those companies is Scientific Games, which is headquartered in New York, NY but appears to be operationally based in Alpharetta, GA. Lotteries in the U.S. are a $50 billion market, and Scientific Games is “the primary instant ticket provider for 8 of the top 10 U.S. lotteries.” It may not seem as though there is a lot of room for innovation in lottery games, but Scientific Games has consistently proved otherwise.
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Today the Fortune 100 Best Companies To Work For list came out. I’m not a huge fan of these lists, because they seem to be mostly driven by PR prowess. Still, they can be great tools to learn about new companies, which is why I’ve been running through the list to see which companies might offer great internship programs too. One that stood out right away was Build-A-Bear Workshop, which came in at #48 on the list. I’ve never built a bear, but I’ve walked by enough of their packed-with-kids stores to understand the brilliance of their business—they turn buying a stuffed animal into an activity. The company is headquartered in St. Louis, MO with stores across the country and a distribution center in Columbus, OH. Now, Build-A-Bear Workshop is really big on bear puns, so if you can’t deal with that, you better stop reading now.
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When I was in high school, I got good grades, did community service work through my church, played baseball and basketball, and ran a fan website about my favorite rapper (it was a long time ago, and it was profitable). It may sound like a lot, but I can’t believe how much time I wasted. High schoolers are capable of a lot, and they need to be challenged. That’s exactly what the San Francisco, CA based Conrad Foundation does. They’re a non-profit organization that challenges “high school students to create innovative products using science, technology, and entrepreneurship to solve real-world, 21st century problems.” They do so through the Spirt of Innovation Awards, which is a competition put on in honor of Pete Conrad (whom the foundation is named after), the astronaut who commanded Apollo 12. Pete was expelled from a prestigious high school because he couldn’t read or spell. It turned out that he was dyslexic, and the headmaster at his new school was able to help him make the most of his genius. After high school he went to Princeton and the moon. Not bad for someone who couldn’t read or spell in high school.
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Marketing is all about targeting. Marketers want to reach specific audiences, and media companies try to develop audiences that marketers want to reach. Typically, the more specific an audience is, the more valuable it is—at least as long as there’s something that you can sell to that audience. Alloy Media + Marketing, which is headquartered in New York City is a company that operates on both the marketing and media sides. They specialize in targeted youth media and promotional programs, and they operate a number of businesses in those areas. Youth marketing is a big deal—not only do young people spend a large portion of their income (even if it’s relatively small) on discretionary purchases, but they also are impressionable. If you can gain an 18 year old’s loyalty, you’ll have a long time to extract value from them as a customer. Alloy leverages “a diverse array of assets and services in interactive, display, direct mail, content production and educational programming” to build relationships with and market to teens and college students.
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I may be 26 years old, but I still love getting toys for Christmas. I don’t mean expensive gadgets—I mean real toys. In past years I received gifts like a Marshmallow Shooter
and a Fisher-Price T.M.X. Tickle Me Elmo
(only entertaining for about five minutes), and this year I got the most awesome remote control helicopter ever
. It’s not an Air Hogs helicopter, but I’ve always been impressed with that particular brand. They do some pretty cool stuff when it comes to flying toys, so I thought that my Christmas List could help your job search. Spin Master is the Toronto, CA based company (with locations in the US) that owns the Air Hogs brand in addition to other toy brands like Aquadoodle, Bugville, Flick Trix, Liv, Moon Dough, Zoobles, and plenty of others. They make all kinds of stuff that you and I are too old to play with, but I guess you’d have an excuse if you interned for them.
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You can sell anything to new parents. They want to create a perfect world for their new baby, so they often tend to go overboard on things like strollers, cribs, mobiles, and clothes. Recently, an expensive new option for parents-to-be has come to market. It seems a little out there at first, but it has the potential to be the most valuable purchase/investment that a parent could make. It’s having your child’s stem cells banked at birth by freezing the blood from the umbilical cord. The mention of stem cells often creates a lot of controversy, but that’s almost always directed at embryonic stem cell research. There are plenty of other ways to procure stem cells—and umbilical cord blood is one of the best, especially for individual medical use. Stem cell therapies are still pretty uncommon, but the hope is that future therapies will be available to those who have had their stem cells banked—and there’s already a long list of diseases that have been treated with stem cells from cord blood. Cord Blood Registry in San Bruno, CA is the world’s “largest and most experience cord blood bank” having “already saved cord blood for more than 325,000 newborns.” Banking cord blood may not be all that common yet, but if you’re going to do it, it looks like Cord Blood Registry is the place to go.
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Do you know what I hated most about college? Group projects. Even if I had a good group (and I usually had at least one slacker and one know it all), getting everyone together and communicating about who was doing what over the course of the project was a pain in the butt. Technology has come a long way in the five years since I graduated college, but I’m sure that group projects are still a pain. Now, imagine doing it in a corporate environment on a daily basis with some outdated technology platform that you’re required to use. There is some really cool stuff happening at the nexus of work, technology, and relationships, but most companies are missing out on the potential gains. Dachis Group is a company headquartered in Austin, TX that helps “businesses to create and capture value from emerging trends in technology, society and the workplace.” They do “social business design,” and they do it well.
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We’re trying to get as many readers as we can into awesome internships for the New Year. Help us out by spreading the word to your friends on Facebook. Use this link to tell your friends why they should be getting our daily e-mails.
Now that we’re right in the middle of the Holiday Season, it’s time to put on some weight! With Thanksgiving, Christmas cookies, and Holiday parties it’s hard not to add a few pounds, especially considering the natural tendency to pack on fat for hibernation once temperatures dip below freezing. Unless you’re headed for a tropical destination during your break, you might just want to give in and enjoy the month of December since you’re only one good New Year’s Resolution away from getting back into shape. The only problem is that you need to keep fitting into those awesome holiday pants you bought a couple years ago. That’s where Spanx can help you. They’re an Atlanta, GA based company that manufactures and sells “body shaping” undergarments. I’d heard of them before, but I just decided to check them out yesterday because I saw someone tweeting about the Spanx Men’s Line. I’m not in the market for any body shaping undergarments, but I think it’s pretty cool that they’re expanding their offerings.
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Happy Thanksgiving! In past years we’ve taken a look at internships at Pilgrim’s Pride and Jennie-O. This year we’ve been influenced by the Macy’s Thanksgiving Day Parade, so we’re going to take a look at internships at Macy’s. They’re headquartered in both New York City and Cincinnati, and they are “one of the nation’s premier retailers, with fiscal 2009 sales of $23.5 billion.” The company operates more than 810 stores across 45 states. Over the past decade or so they’ve absorbed a number of other retailers, but the Macy’s brand has reigned supreme—and I bet the popularity of today’s parade has had at least a little something to do with it.
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Sometimes I get dubbed as a career expert. I guess in some ways that’s true, but I see myself more as an entrepreneur whose business is helping students and grads find jobs and internships. In my opinion it takes way more knowledge and experience to become an expert. I’m talking about people with PhDs and 30 years of experience, and, amazingly, there are experts on nearly every topic. But how do you find them when you need them? That’s where Gerson Lehrman Group comes in. They’re professional matchmakers when it comes to experts. Since 1998 they’ve created a global marketplace for expertise and “helped the world’s leading institutions find, engage, and manage experts across a broad range of industries and disciplines.” I have friends who have actually used Gerson Lehrman Group in their jobs to find experts, and I’ve heard nothing but rave reviews about the people at Gerson Lehrman Group and their experts (who are not employed by the firm).
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Want to try Dropbox? You get 2 GB for free plus another 500 MB if you sign up with this link.
I’m headed back to Connecticut this morning to be with my family for Thanksgiving. One of my pre-travel routines is to backup my laptop. I plug it in to the external hard drive, and let Apple’s Time Machine go to work. It’s pretty simple, but it feels a little bit outdated. I know that I can get a Time Capsule and automatically backup over WiFi, but what I really want to do is have a backup “in the cloud” that I can access from anywhere. That way if my desk catches on fire and both my laptop and external hard drive get toasted, I still all have all of my important files. I’m still waiting for Apple to offer a seamless solution, but until then I’ve decided (as of last night) to use Dropbox. So far I’m pretty impressed with the offering of the San Francisco, CA based company. They offer extremely affordable, easy to use technology that can sync your files across computers while also making it super easy to share files with people.
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Now I don’t go to a lot of movies, but you know that I was there at midnight for the first showing of the latest Harry Potter movie. Usually I get restless if a movie goes much beyond 90 minutes, but I would have watched Deathly Hallows Part 1 until 6 AM if it kept going (unfortunately, it didn’t). Obviously, I’m not a film buff, but if I was, I’d want to know more about the Tribeca Film Institute. They’re a “year-round nonprofit arts organization founded by Robert De Niro, Jane Rosenthal, and Craig Hatkoff” that works on two fronts. They empower “filmmakers through grants and professional development” while also helping “underserved New York City students learn filmmaking and gain the media skills necessary to be productive citizens and creative individuals in the 21st century.” The organization was formed “in the wake of September 11, 2001,” although it’s not clear how that’s related to their mission.
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Today is One Day, One Job’s 3rd Anniversary! We’re celebrating by launching a Success Stories section. If you have a success story or just want to send along some feedback, e-mail me today at willy@onedayonejob.com.
It’s been fun running through the Inc. 500 in search of companies with internship opportunities, but the time has come to move on. I’m sure that I’ll eventually revisit a number of the companies that seemed cool but didn’t appear to have the right opportunities when I looked at them; however, we’re going to give this “series” a fitting finish by looking at #500 AtTask. They’re an Orem, UT based company that “develops project and portfolio management software that increases efficiency for businesses of all sizes.” They’ve seen 604% growth over the past three years, which puts them at $19 million in revenue for last year. Online collaboration is a huge and growing area, so I wouldn’t be surprised to see AtTask continue to put up exceptional growth rates.
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Utah,
web development
Because my business is almost entirely online, I’m always meeting new people through e-mail and social networks. Eventually, I end up meeting many of these people in real life. I guess that’s becoming more and more normal, but I know that plenty of people are still weirded out by people who meet online. Not the people who use Tagged, which is “social network where the focus is on meeting new people.” The company is based in San Francisco, CA, and they made the Inc. 500 with 637% three-year growth and $22.7 million in revenue. It may not be Facebook, but Tagged has 100 million users and gets 4 million daily unique visitors. By offering features like “social games, friend suggestions, browsing profiles, group interests and much more,” Tagged has created a unique online environment for making new friends. It seems to be paying off for them.
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Happy Election Day! If you want my take on the political process, you should read my post from Election Day 2008 when I took a look at internships at The Onion. Today we’re going to take a slightly more serious approach by focusing on Omaha, NE based Election Systems & Software. That means that we’re taking a break from the Inc. 500 today, but it makes sense. Election Systems & Software is the largest manufacturer of voting machines in the United States—they “serve four countries, 41 states with more than 4,000 election offices and three states for business services.” In other words, if you vote today, there’s a good chance that you’ll do it on an Election Systems & Software machine.
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I don’t know if you’ve been watching much tv lately, but here in Chicago every commercial seems to be for a political candidate. These people keep claiming that they’re going to make the world a better place, but I’m not very optimistic. Politicians are a necessary evil, I guess, but what we really need more of is social entrepreneurs—people who truly put everything that they have into solving some of the world’s problems. Global Visionaries is a Seattle, WA based non-profit that “empowers youth from diverse socio-economic, ethnic, racial, and geographic backgrounds to become active leaders and global citizens who promote justice.” Young people (like you and me) are our best hope for social change, and Global Visionaries is all about providing even younger people (high schoolers) with opportunities to start making a difference through a variety of community development projects.
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So, yesterday we looked at a creative/interactive agency called Modea. Apparently interactive media is a good place to be, because The Visionaire Group, which is based in Los Angeles, CA, also made the Inc. 500. They reached $5 million in annual revenue last year, and they’re doing it with “websites, banner advertising, and application development.” The Visionaire Group seems less focused on offering a full-range of services, and more focused on doing a few things well. Their website consists of only a home page, but it will give you an idea of what kind of work they do.
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Believe it or not, after three years I’m still running a one-man show here at One Day, One Job/Internship. I do all the design, web development, marketing, business development, writing, SEO, and everything else that it takes to run the business. I can’t even imagine how nice it would be to have an agency or in-house team of specialists—you know, people who actually are experts in the given field—work on some of the stuff for me. Even though we’re profitable, I don’t think that’s going to happen any time soon. But if it was, I might consider using Modea. They are a Blacksburg, VA based “digital services agency” that creates “results-driven digital content and campaigns for a diverse group of recognizable consumer brands.” Ok, maybe One Day, One Internship isn’t a recognizable consumer brand quite yet, but one day (one internship). I’m still running through the Inc. 500, and Modea came in at #221 with 1335% three-year growth to $3.5 million in revenue.
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Virginia,
web development
As I’ve been ripping through the Inc. 500 in search of awesome, fast growing companies that are hiring new or recent grads, I’ve noticed that there are a lot of companies with similar business models. Insurance is big. So is credit card processing. Recruiting is surprisingly robust, and so is SEO/Online/Affiliate Marketing. Another area that is extremely hot is cloud storage. Two weeks ago we looked at ShareFile, and today we’re going to look at Palo Alto, CA based Box.net. They have similar offerings that allow business to simply and securely share files. Although ShareFile has been growing a little faster, Box.net has seen 1,822.3% three-year growth and actually has higher annual revenues at $5.1 million. The other difference is that it seems that ShareFile focuses more on the exchange of files, while Box.net seems to put a bigger emphasis on offering a full content management system.
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software development,
web development
Yesterday we talked about search engine optimization and how powerful it can be for driving new customers to businesses. Today we’re going to talk about Genius.com, a San Mateo, CA based company that helps businesses make the most of the leads that they get. Their software as a service solution provides “a complete sales and marketing solution including: email marketing, lead nurturing, lead scoring, website tracking, instant alerts, and closed-loop reporting capabilities to manage and qualify sales leads, shorten sales cycles, drive revenues and prove marketing ROI.” Yes, there are some buzzwords there, but Genius.com seems to be delivering on their promise—they’ve managed to increase their revenue by 1,842% over the past three years to $3 million.
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Tagged as:
business development,
California,
customer service,
engineering,
information technology,
Internships,
marketing,
operations,
sales,
software development,
web development
September 11th, 2001 was supposed to be a great day for me. I was a senior in high school, and through the intricacies of my school’s scheduling system, I only had two classes scheduled that day. I was going to be out of there before 11 AM. Things didn’t go as planned, as the Head of the School made an unexpected appearance during morning announcements (the school was small enough that we could all meet in one large room). Something terrible had happened, but it wasn’t quite clear how bad it actually was. A couple friends and I immediately went to the beach across the street from our school. We knew that on a clear day you could see the Twin Towers, and September 11, 2001 was as clear as they come. We watched as a mass of smoke obscured the New York City skyline, and we listened to radio reports of what was going on. Luckily, many of the things that were reported on the radio about other possible attacks weren’t true, and the magnitude of the casualties from the attacks weren’t nearly as bad as we first feared (we thought there might be 50,000 dead in New York City alone). Still, there was a feeling of terror that none of us had ever faced before. I spent much of the day with other classmates, some close friends and some not so close. We went to another beach, watched the news at someone’s house, and went to a church service. September 11th is one of the days that has defined the world that I grew up in, and it’s likely that you feel the same way. It’s a day that I will always remember, which is why I am happy to see the National September 11 Memorial & Museum progressing. It’s supposed to open a year from today, and I’ll certainly visit once it’s open on the Ground Zero site.
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Tagged as:
education,
historic preservation,
history,
holiday,
information technology,
Internships,
living history,
museum,
New York,
non-profit,
program development,
public relations,
research,
unpaid
When you land an internship, you’ll likely face some new information technology frustrations. Even if you are the master of your computing domain, you’ll realize that the systems that most companies have set up are kind of quirky. Take e-mail for example. You’ll probably find that you can’t send a large attachment through e-mail—which is an absolute necessity for many jobs—because the e-mail system won’t permit it. ShareFile is a Raleigh, NC based company that fixes this exact problem. They offer the “perfect solution for any type of business that needs to transfer large files or sensitive data.” ShareFile has obviously found a market in need, as they have seen 2,408.1% growth to $4.3 million in revenue. It’s a simple fix to a common IT problem that companies face, and they seem to have crafted an elegant solution that works in a business environment.
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Tagged as:
information technology,
Internships,
marketing,
North Carolina,
paid,
sales,
software development,
web development
Yesterday AT&T decided to e-mail their customers and ask for feedback in a centralized location: their Facebook page. It didn’t go quite as planned, as an “angry mob” was forced to “Like” the page before they could actually leave their rants. If you want to see the bloodbath for yourself, you can take a look at AT&T’s Facebook page. We all know that customer service is never an easy task; however, it’s become much more difficult to manage as the Internet has grown. Ten or twenty years ago, you had to write a letter or make a call to complain. Most people wouldn’t take the effort, so companies could manage feedback pretty well. Now most companies get feedback online, and they are often faced with more information than their staff can reliably read. That’s where Clarabridge comes in. They’re #101 on the Inc. 500, and they offer text mining software that helps companies with “customer experience management.” That means that Clarabridge, which is based in Reston, VA, enables companies to process tons of feedback with way less manpower.
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Tagged as:
customer service,
information technology,
Internships,
research,
sales,
software development,
Virginia
