When I was growing up, I was anything but a youth against establishment. My school had a dress code, and I’m not sure that I ever violated it (ok, I may have forgotten to wear a belt once or twice). Even outside of school, I wore the same khaki pants that I had to wear at school (but with sneakers and a t-shirt of course)–I think I outgrew my last pair of jeans in 7th grade. It shouldn’t be a surprise that I’ve never owned anything from Volcom. In case you’re not familiar with the brand, they’re a San Clemente, CA based “designer, marketer and distributor of premium quality young men’s and young women’s clothing, accessories and related products.” The company was founded in 1991, and came out of Orange County boardsports culture.
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